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August 16 & 17, 2001
The Fairmont Hotel
San Francisco, CA


Featuring Search Engine Expert: Danny Sullivan



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Newell D. Wright, Ph.D.
Associate Professor and Wampler-Longacre Professor of Marketing, James Madison University
Research Fellow, Commonwealth Information Security Center

Newell D. Wright is an Associate Professor and the Wampler-Longacre Professor of Marketing at James Madison University and a research fellow with the Commonwealth Information Security Center at James Madison University (JMU). In October 2000, he received the national Direct Marketing Educational Foundation's Distinguished Teaching Award for his courses on Internet Marketing and Database Marketing at James Madison University. Dr. Wright, who has been online since 1989, has been actively researching the Internet since 1993. In 1995, he taught one of the first courses on Internet marketing in the country. Since that time, he has written several articles on various Internet topics, including search engine optimization, and consulted around the world about Internet marketing, e-commerce, and search engine optimization. Recently, he and several other JMU faculty members were awarded a $9 million grant to study and improve information security for e-commerce and m-commerce transactions. Specifically, Dr. Wright will be researching issues surrounding secure m-commerce, or mobile commerce, using cell phones, personal digital assistants, and onboard navigation systems.

He gratefully acknowledges the Commonwealth Information Security Center at James Madison University for support of his research.



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