Toronto

Guillaume Bouchard is the co-founder and CEO of NVI, an interactive strategy shop serving the North American market. The company builds viable revenue models for customers by developing and marketing websites based on an innovative online approach to business. Guillaume, a graduate of the prestigious Canadian business and administration school HEC Montreal, applies his nine years of experience as an entrepreneur towards client consulting, strategizing, and blogging. For a number of years, he wrote a column at SEOmoz.org, one of the top search engine optimization blog and resource sites on the web, and at Go-Referencement.org, a French-language SEO, marketing, and web 2.0 resources blog. He is recognized by his peers as a leader in his field and is repeatedly invited as a guest speaker to various conferences across North America. Guillaume enjoys jolting the market by leveraging sites, brands, and companies that would have received less exposure had they invested their marketing budgets only in offline strategies.