Brett Crosby
Product Marketing Manager, Google Analytics
Google, Inc
As Product Marketing Manager of Google Analytics, Brett handles marketing planning, communication and strategy for Google's Web Analytics initiatives. Brett was a co-founder and Vice President of Marketing at Urchin Software Corporation where he handled public facing marketing, PR and business relationships undertaken by the company. He was also responsible for business models and product positioning. As a member of Urchin's Board of Directors, Brett also helped steer the direction of the company which culminated in its acquisition by Google. Brett has sat on Sun Microsystems' ISV Technology Advisory Board for Sun's low cost computing initiative.
Prior to joining Urchin in 1996, Brett was heavily involved with the Web. He founded and ran an online talent agency which was first to connect independent talent with major studios using the Internet. Brett holds a Degree from the University of Southern California in Political Science and International Relations.
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