Speaker Profiles
Jurik Auer is the manager for online sales, marketing and mobile services for the Asia Pacific region for Lufthansa Airlines. In this capacity, he leads the airline's online distribution strategy within the region. He is responsible for various online marketing and advertising tactics for 13 country websites.
Prior to joining the Asia Pacific team, he spent 3 years overseeing online advertising campaigns for Lufthansa in the US where he gained broad experience engaging customers and growing the airline's ROI within the online space.
Mr Auer graduated from the University of Magdeburg, Germany with a diploma in business administration and international management.
Simon demonstrates over 15 years experience in the digital, direct & social industries. He has managed a large portfolio of blue chip clients , working across a variety of industries, most notably FMCG, Automotive, Fragrance, Information Technology, Travel and Retail.
Simon is responsible for driving & delivering social media strategies, buzz monitoring initiatives, social engagements & activations for Tier 1 clients including Nike, Diagio, Unilever, Proctor & Gamble, Mercedez-Benz, Gucci, Pizza Hut, Telkomsel, PepsiCo, DELL, SAP, Dulux, GSK, Sony & DeBeers throughout the APCI markets.
Ricky Baizas is currently the digital marketing executive for Nestlé Philippines. Hebrings with him close to 10 years of experience in digital marketing. During his stint in GroupM (a WPP company), he conceptualised and implemented online campaigns for Kraft, Sara Lee, Shell and Sony Ericsson among others. He also has a strong background in mobile marketing. He was part of the lead team that launched Ringback Tones in the Philippines with Smart Wolfpac and pioneered the first ever food delivery service via the mobile Internet with Jollibee's "LanghapSaWAP" when he was with Chikka. He now oversees all digital campaigns for brands like Nescafe, Milo, Nido, Nestea, Nestlé Fruit Selection Yogurt, Kit Kat and many more.
AnolBhattacharya is a consultant for hi-tech and telecommunicationsclients—such as Cisco Systems, IBM, IDC Asia Pacific, HP andDatacraft—on behalf of GetIT (Singapore). He has held this position for over 10 years and focuses on B2B marketing, demand generation, lead nurturing, social media strategy and implementation, interactive digital media for marketing initiatives, and user experience design.
He is a regular columnist on B2B marketing in various print and online media channels, such as Business Times, Straits Times, Marketing Interactive and Asia One, among others. He is also the editor-in-chief of B2Bento.com, a leading blog about news, views and reviews of the B2B marketing space and the social media scene in Asia. Mr. Bhattacharyahas delivered keynote addresses at major marketing conferences across the region including Click Asia Summit (Mumbai), AdTech (Singapore), SiTF Workshops, and BritCham Singapore Breakfast Briefings.
He is the Honorary Secretary of the Digital Media Chapter of the Singapore Infocomm Technology Federation (SiTF), and routinely guest lectures at the Singapore Management University on entrepreneurship.
Mr. Omri Bril is the CEO and Founder of Podium Advertising Technologies Ltd. which aims to provide its clients with a single online performance marketing tool for both top SEM professionals and limited-knowledge marketers.
Mr. Bril holds a BSc in Industrial Engineering from the University of Tel Aviv and prior to founding Podium in 2003 he worked as a software engineer.
As head of mobile for Google in South East Asia, Christian Cadeo is responsible for the development and evangelising of the company's efforts in the regional market. Mr Cadeo joined Google through the acquisition of AdMob in May 2010.
Prior to AdMob , Mr Cadeo was the country sales manager for Singapore, Indonesia and Vietnam at Microsoft's MSN and Windows Live business, where he was responsible for building the sales team and managing agency relationships. Earlier, he spent four years in Los Angeles and San Francisco with major media investment companies Mediaedge:cia, Initiative and Publicis.
Mr Cadeo holds a bachelor's degree in communications from Fullerton college.
Kelly Choo was a co-founder and is currently vice president of business developmentand strategy at Brandtology. Thefirmis currently recognised as one of the leading online intelligence service providers.Mr Choo's role is to ensure that the company's products and services give customers and partners the most value possible. He aims to foster mutually beneficial partnerships with people and organisations globally. He has worked with brands such as Microsoft, RIM, P&G;, Unilever, OCBC and various government ministriesas well as a number of global marketing, public relations, digital and research agencies as partners.
Kate has spent 12+ years initiating, encouraging and optimizing consumers' experiences with brands. In February 2008, after 7 years of co-managing digital strategy development and execution for 40+ General Mills brands (Minneapolis, USA), MRM indulged her desire to seek new challenges abroad. She was tasked with strengthening and expanding MRM's digital media operations in Shanghai and then with building the APAC regional media center of excellence in Hong Kong. During that time, MRM AP's media staff, services and coverage have significantly grown and today their efforts (display, paid search, SEO, et al.) help drive a diverse portfolio of client businesses.
Eddie Choi, Managing Director of the Hong Kong-based digital agency FrontiersDigital (F-D). F-D is a wholly owned subsidiary of Milton Exhibits Group. Milton Exhibits Group is a leading event enabler in the Asia Pacific region with offices in Hong Kong, Beijing, Shanghai, Guangzhou, Macau, Taiwan, and Singapore. Eddie is a widely recognized digital marketer in the Greatest China region for his strategy works that adopted by many multinational corporations. Eddie had been invited to speak for different marketing conferences in Asia including SES China, Ad Tech China, and also numerous of private conferences held by the government and commercial organizations. Eddie's specialty is search and social marketing particularly with a deep understanding of the market in China. He is a member of SES global advisor and a contributed columnist of Clickz Asia.
Cindy Deng is Sr. Director and Head of Performance Advertising for Yahoo!'s Asia-Pacific operations where she is responsible for the overall growth and monetization of the search and performance display businesses. In this role, Cindy oversees the region's advertiser, publisher, and product strategies and drives end-to-end go-to-market plans for global and regional initiatives.
Prior to joining Yahoo! Asia, Cindy led the roll-out of Panama (Yahoo!'s new search ad platform) across 19 international markets. Immediately following the success of the Panama launch, Cindy also drove and executed on the launch strategies for Marketplace Design (Yahoo!'s ad ranking model) which contributed over $300M in revenue.
Cindy holds an MBA degree in Marketing and Strategic Management from the Wharton School and MA degree in International Studies from the Lauder Institute at University of Pennsylvania.
RajithaDahanayake is the founder and chief executive officerof eMarketingEye. He is an experienced online marketing professional with over 12 years experience. Mr Dahanayakehas hands on experience in e-commerce strategy, search engine optimisation, pay per click marketing, social media marketing and Google analytics.His expertise and commitment has resulted in eMarketingEye becoming an Asian thought leader in online marketing with several awards and accolades sincethe company's inception.
Prior to founding eMarketingEye in 2007, Mr Dahanayakeheaded the online marketing team at a UK-based web development agency providing e-commerce solutions to the travel and hospitality industry. He has worked in a number of other companies as a consultant and as an e-marketing analyst.
Samuel Goh is the SEM manager for SingTel Digital Media. He is a strong believer in the execution of digital marketing campaigns based on the sound analysis of datasets. Various rigourous testing methodologies complement many of his digital marketing campaigns.
He currently specialises in Google, Yahoo! And Bing advertising and marketing campaigns. In previous capacities, Mr Goh hashad the opportunity to share his knowledge on SEM with many multinational corporations.
Mike Grehan is global VP, content, at Incisive Media, publisher of Search Engine Watch and ClickZ, and producer of the SES international conference series. Previously, he worked as a search marketing consultant with a number of international agencies, handling global clients such as SAP and Motorola. Recognized as a leading search marketing expert, Grehan came online in 1995 and is the author of numerous books and white papers on the subject. He is chair of the SES advisory board and in March 2010 was elected to SEMPO's board of directors.
Mandeep Grover is currently the Asia-Pacific regional marketing director for Acclarent, a division of Johnson & Johnson Medical engaged in the development and manufacture of cutting edge technology for minimally invasive surgery. He has over 11 years of experience in building brands with blue-chip organisations such as Johnson & Johnson and Pfizer.
Mr Grover is a recognised expert in integrating emerging media to drive business results. In 2007, he led the launch of one of the first branded apps on Facebook. The app was a finalist at Cannes and won the highest recognition for marketing excellence. In 2009, he pioneered the launch of the first Johnson & Johnson iPhone app, which was featured in the Sydney Morning Herald as an example of using technology to drive measurable results.
Mr Grover has spoken widely on social media, mobile marketing and multichannel marketing. He is a regular columnist for Clickz Asia and has been a judge at the Australian Marketing Institute marketing awards for 2010 and 2011.
Vikas Gulati is the vice president of marketing and business development for Asia Pacific at Sprice. Based in Singapore, Mr Gulati leads the firm's expansion in the region and is responsible for driving strategic marketing initiatives across Asia.
Mr Gulati has headed the strategic leadership and managed communication investments for Procter & Gamble, Asia Pacific Breweries, LVMH Moët Hennessy and ESPN. He is an industry thought leader and a regular speaker at the region's top marketing and travel conferences including the Asia Travel Distribution Summit (Eye for Travel), Phocus Wright China, WIT (Web in Travel) Asia and Eye for Travel India.
Mr Gulati holds a post-graduate degree in marketing management from the Times School of Marketing and a bachelor of arts degree in mathematics and economics from Delhi University.
Mikko Kotilais the founder and chief executive officer of Statsit, the first social media monitoring service exclusively for the Asia Pacific region. Since founding the company in 2008 and in his role as chief executive officer, Mr Kotila has transformed Statsit into an industry changing market researchcompany.
He previously foundedone of the first digital agenciesin Europe in 1996.Since then, he hasworked on analyticsand insights projects for50 of the top100 global advertisers.
Mark Kum is currently a search strategist in the New Media Marketing Division at EC21.com. He has over seven years of overseas marketing and sales experience. Previously he worked at iProspect Korea and was involved with leading Korean company websites such as Samsung Printer, Samsung Camera, Hyundai Motor Company, Samsung Medison and MCM for SEO/SEM.
Mr Kum began his career in the manufacturing industry, which has given him a vast perspective on how to provide marketing services to a broad array of companies that are looking to start an online business. He has in-depth knowledge of SEO, including integrated search, international SEO, domain strategy and site audit, among other areas.
As head of digital for Asia Pacific, Arun Kumar oversees Mediabrands' digital offerings. He works closely with all of Mediabrands' clients to create integrated and value-driven digital strategies across the Asia Pacific region. Mr Kumar's intimate understanding of the digital space makes him the ideal team member to lead Mediabrands' 100%digitally focused culture. Mr Kumar has more than 12 years of experience in driving digital development in the region.
You Teck is currently a consultant with Zoibox. He started his digital marketing journey with Yahoo! Search Marketing team in Yahoo! SEA and later moved to mobile marketing through his role with an APAC mobile entertainment company based in Singapore. He has worked intensively with mobile advertising networks/publishers such as Buzzcity, Ebuddy, Google's Mobile Search and Google Admob, InMobi and Navteq for mobile marketing campaigns in Australia, Indonesia, Malaysia and Singapore.
Adaline Lau, ClickZ Asia’s editor, oversees day-to-day editorial operations covering digital marketing including search, social media, mobile, analytics. Before ClickZ, she was a senior reporter at Marketing Magazine and worked as a journalist for The Singapore Marketer and Asia Pacific Broadcasting.
Rosemary Lising is responsible for developing and growing GroupM's search business practice across the Asia Pacific region. This includes business planning and operations, business development, agency integration, and training development. Prior to joining GroupM, she established the search marketing and online media practice for Blue Interactive Marketing (now a WPP company), where she worked with several global and Asia-wide clients including Hewlett Packard, eBay, Lufthansa, BEA, and Polycom. From 1999 to 2002, Lising was general manager of the DoubleClick Media operations in South East Asia, launching the Singapore office and satellite operations. From 1991 to 1998, she did strategic media planning for firms such as Foote Cone Belding, Zenith Media, and Ogilvy & Mather.
Barry Lloyd is President of Webcertain Group's Asian companies. He founded the MakeMeTop brand of international SEO/SEM services and software in 1999 with the brand being purchased by Unica (now part of IBM) in 2010. Barry is a Moderator on the WebmasterWorld Forums, speaks at leading conferences on Asian internet marketing worldwide and has written articles on specific aspects of the industry. With offices in China plus Thailand, Barry's advice and services are sought by many international companies wishing to enter or expand their presence in the vibrant APAC region.
Richard Mabey is a long term Greater China resident having spent 15 years in the region. He studied in both Shanghai and Beijing in the mid nineties and then moved to Hong Kong to take up a position at a multinational advertising agency working with technology clients.
Richard Mabey co-founded The Egg in 1998 and has since run the day to day operations of the company including business development, strategic direction and client servicing.
Richard's passion comes from bridging the gap between the business needs of a company and finding the right solution to solve that need. He speaks regularly on Search Engine Optimization (SEO) related topics at business forums and associations in Hong Kong and China.
David McLean is Head of Search at Skyscanner.net where he oversees paid and organic search in 18 markets throughout Europe and Asia. David comes for over 10 years' experience in digital from development and project management through to search and usability. He is responsible for the global search strategy and the development of key search landing pages for Skyscanner and is particularly involved in making organic, paid, social and PR work better together.
Rich McPharlin is currently the head of search for Australia-based Search Group. He oversees SEO campaigns for companies of all sizes, including nationwide accounting firms with over 1,000 practicing accountants, hotels, resorts and large industrial companies. MrMcPharlin is keen on synergising search and social marketing channels to achieve strong returns on investment and exceptional online brand presence.
Prior to joining Search Group, MrMcPharlinwas involved in a number of e-commerce start-ups taking on the head of digital strategy role, focusing on SEO and SEM based client acquisition. Heholds abachelor'sdegree from the University of Western Australia in derivative finance.
Matt McGowan joined Incisive Media in 2006 and is responsible for the North American business in addition to overseeing all marketing, sales, editorial, and operations for ClickZ.com, ClickZ.asia, SearchEngineWatch.com, and the multinational SES Conference and Expo series. Prior to joining Incisive, he was VP at PropertyRoom.com, where he oversaw all sales, marketing, and operations for the US-based auction services company. Earlier in his career in San Francisco, McGowan developed a go-to-market online strategy for the multinational publishing house Pearson Plc.; before that, he worked on the institutional desk for Schwab Capital Markets and Trading, a division of Charles Schwab Inc., in New York and San Francisco.
Blanca joined Wego.com Asia Pacific's leading travel search engine, in 2010. In her role as Director of Performance Marketing & Social Media she continues to break ground using the entire social media platform to generate non-paid traffic, expand B2C communications, support affiliate programs, and make the most of the power that social media offers.
Blanca believes that a good digital marketing strategy is imperative to any industry, supporting both business and consumer relations and if used effectively, a powerful revenue generator. Some of her previous roles include SEO Consultant for SMEs in various industries, 2009 & Publishing Manager for the Photon Group in Sydney, Australia, 2007.
Digital marketing professional with cross functional experience across financial services and FMCG industries .Previous roles include leading brand marketing, product development and sales teams across consumer goods, retail banking and credit card business .Currently leading Citibank India’s digital marketing strategy across business lines. In addition , am heading the global centre of excellence for online acquisitions in EMEA and APAC for Citibank . The centre specialises in providing analytical support for multimillion dollar budget digital campaigns across 8 countries.
Lydia Ng is currently a digital marketing search lead in the evolving marketing landscape in Singapore with Singtel. Her current remit is to pursue greater accountability in marketing spends, setting up best practices in search and working with multiple stakeholders to drive online business goals and strategy for eCommerce.Ms Ng began her career by dabbling in market research. With over six years of regional marketing experience focusing on digital technologies and strategies, she has seen Singapore's digital industry grow from infancy to maturity.
Joe Nguyen is the vice president for South East Asia at comScore. He is responsible for the sales of comScore products and services throughout the region as well as overseeing India, Hong Kong, Taiwan and South Korea. comScore reports themarket-specific measurement of Internet usage for over 10 Asia-Pacific countries and israpidly adding other markets.
Mr Nguyenhas more than 15 years of sales experience in the Asia-Pacific region and is an active thought leader in the industry, regularly speaking at conferences and holding a seat on the Leadership Council of the Interactive Advertising Bureau Singapore and on the Advisory Board of ad:tech Singapore. He is a veteran of the online analytics industry with experience on both the user and vendor sides of panel-based audience measurement and site-side analytics.
Mr Nguyen holds a BSE in mechanical engineering from Princeton University.
David Garceran Nieuwenburg is currently the head of web marketing at the Hong Kong Jockey Club. In this role, he is responsible for HKJC.com in the broadest sense, from design, content and operations, and analytics to strategy and innovation. Mr Nieuwenberg is a seasoned Internet professional with over a decade of experience in the industry.He has demonstrated considerable IT and business acumen in various Internet and e-business management roles with large and reputable organisations across different geographic regions.
Rey Ong is currently the digital marketing manager at Banyan Tree Hotels and Resorts. He manages the brand’s global digital marketing initiatives across Owned, Bought and Earned media channels. He works with multiple stakeholders at both corporate and hotel levels to deliver ROI on digital campaigns while ensuring the brand’s premium positioning is maintained through a well-balanced mix of digital strategies. Mr Ong has 8 years of digital marketing experience and first started out as the founder of an online retail business. He is an advocate for delivering data-driven success and accountability in digital marketing through the use of web analytics and researching consumer behaviour.
Arun Poojari currently drives Nokia's digital transformation in South East Asia and the Pacific via bought media, analytics, optimisation and research strategies. He is the senior manager for consumer engagement and marketing. Mr Poojari's vast experience has allowed him to connect brands to media and consumers via publishing and marketing campaigns on platforms such as television, the Internet and mobile technologies.
Nuttakorn Rattanachaisit currently serves as a consultant at Possible Worldwide, overseeing global SEO strategies for Fortune 500 companies and possible worldwide SEO practices. Since 1999, he has been involved in various aspects of digital marketing ranging from affiliate marketing, social media and the search realm.
Prior to Possible Worldwide, Nuttakorn was SEO and E-Marketing Manager at KEEN Media overseeing digital marketing for leading luxury hospitality brands, such as Anantara, Outrigger and Baros, among others. Before that, he worked at Asia Online as vice president of e-commerce managing marketing for the firm's B2C travel business across the region.
Sean Rezel is JigoCity'shead of digital marketing for the Asia Pacific region. He leads marketing teams across seven countries in the region to execute both SEO and SEM campaigns. A passionate digital marketer, Mr Rezelis proficient and experienced in SEO, SEM and SMM campaigns. He has developed unique strategies to access audiences via social media and other platforms.
Devashish Saxena is the senior vice president and head of global e-commerce and social marketing at Premier Farnell. In this regard, Mr Saxena is responsible for the organisation's global e-commerce drive, and the development of element14 community and web plans for the next 1,000 days. He leads a team of global executives reporting to him from Singapore, the United Kingdom and the United States. Concurrently, he is the interim head of Asia Pacific marketing and e-commerce, leading the firm'smarketing strategies and initiatives in the region.
Mr Saxenahas extensive experience in online development and marketing. Previously, he was the global Internet marketing director for Texas Instruments, one of the leading designers and suppliers of digital signal processors and a leading Internet information company.
Mr Saxena holds a master's degree in marketing from the University of Texas at Austin.
Arshan Saha is currently the Regional Director for Innity's operations in Southeast Asia. Prior to this, he served as the Country Manager for Innity in Singapore. In his role, Arshan spearheaded Innity's successful launch of its Audience Network that encompasses performance-based online advertising using revolutionary and engaging ad formats. Arshan has also helped to establish the Singapore team as one of the most profitable in the region and has been instrumental in driving more than a 100% growth for the country over the last year. Arshan started off in the company as Innity Singapore's Regional Business Development Manager and he was responsible for facilitating international partnerships. During this stint, he led his team to secure over 50 new global partners whilst creatively helping advertisers benefit further from Innity's supreme technology.
Pushkar Sane is the Co-Founder & CEO of Convergination Ventures a company focused on solving real-life problems by leveraging Convergence and stretching Imagination. Sane brings over 20 years of experience with the Internet and over 14 years of experience in Strategy, Digital, Advertising, Technology, CRM and Media across Asia Pacific markets. He has a unique distinction of working in two most dynamic markets in the world China and India. Before co-founding Convergination in 2011 he was the Chief Digital Officer (North & South Asia) and Global Head of Social Marketing Practice at Starcom MediaVest Group. Previously he worked with EuroRSCG Worldwide and DRAFTFCB. Sane has been a serial intrapreneur and was instrumental in setting up new practice areas for his previous employers. He holds a Bachelor of Science in Physics, a Post Graduate Diploma in Computer Applications, and a Post Graduate Diploma in Advertising & Communications Management from India. He also attended Executive Management Program focused on General Management & Leadership at INSEAD.
Hari is the Asia Pacific Director of Performics; the Publicis-Vivaki arm specialized in Search Marketing and Digital campaign analytics based out of Singapore. Performics handles the Search marketing strategies for global brands such as Delta Airlines, Malaysia Airlines amongst others. Hari is a seasoned digital marketing professional with over 13 years experience in the AP region spanning integrated digital media strategy/planning, Performance / ROI based marketing, Digital media analytics & measurement. His track record includes successfully building & deploying digital strategies for a repertoire of brands in AP region such as Singapore Airlines, Starwood Hotels & Resorts, J&J, Nike, Intel, Nokia, Samsung to name a few. Hari set up the digital media discipline in BLUE Interactive SG (2008); served as the National Director – Starcom IP India (2007); served as Integrated Media Director for Dell South Asia (2006); set up Mediacom Interaction Singapore (2005) and also served as Director – Mindshare Interaction (2004). His interests include metaphysics, music, motorcycles & life in the wild.
Sho Shimoda is the head of global digital marketing professionals at iREP, a leading digital marketing agency in Japan thatserves over 800 clients. It is the highest ranked agency by Yahoo! Japan. He has worked and led international startup companies in the United States, China and Japan for the past eight years.
Mr Shimoda specialises in marketing and monetising online services and products, and search engine marketing. His team works with many of the most challenging and demanding online businesses. The team delivers results through their advanced marketing knowledge, experience and technology that isused during search engine marketing. The team is supported by iRep's research laboratory that studies users' motivations, behaviour and market.
TomSkotidas is founder and director of Skotidas, the first agency in Asia Pacific to specialise in business-to-business (B2B)social media lead generation.
Until March 2011, MrSkotidasserved as head of marketing and business development at First Rate, one of Australia’s leading digital marketing agencies. In just under four years, hehelped grow the agency from a small office of just two staff into one of Australia’s largest players in search and performance marketing with over 20 staff and millions in annual client billings.
Driving a large part of this growth was MrSkotidas’pioneering use of social networks to generate qualified sales leads and grow client engagement. Today, he consults on the strategies and tactics of social media lead generation, to blue chip B2B companies in Australia and Asia Pacific.
Adrian Tan is part of the founding team of clickTRUE, an associate company of SPH Magazines. He spearheaded the company's efforts to receive accreditation as a Google Analytics and AdWords Certified Partner and is now focused on expanding the firm's local and regional online marketing services operations. A regular speaker in the region, Mr Tanadvocates search engine marketing, optimisation and web analytics as a necessity for any organisation.
Janice brings with her over 13 years of online marketing and integrated marketing communications experience. Prior to Acronym, Janice held several leadership positions at creative and media agency networks throughout Asia. Having been based in Hong Kong for a good 4 years, Janice has continually kept a keen eye on consumer behaviour and the use of digital media throughout some of Asia largest markets including China, Korea and Japan. Based in Singapore, Janice now manages Acronym's Asian operations and is responsible for developing and growing the client base, fostering business partnerships throughout APJ and thought leadership.
With 5 years of experience, Shei Wah Tan is an expert in search engine optimisation (SEO), search engine marketing (SEM) and social media optimisation (SMO) for lead generation across the Asia Pacific region.
Tan Yinglan is the Head (Projects), National Research Foundation, Prime Minister's Office (Singapore). He oversees the National Framework of Innovation and Enterprise, reporting directly to the Research, Innovation and Enterprise Council chaired by the Prime Minister. He heads 3 government investment funds with a budget of S$360 million and invested in 41 high-tech enterprises and 6 early-stage venture funds, resulting in 2 acquisitions (Brandtology & Curiox) and 7 follow-on financings within 18 mths. He also served as board member / board observer of 6 early-stage venture funds
and selected high-tech enterprises and assisted in go-to- market, personnel recruitment and follow-on financing. Tan Yinglan had previously been the founding Director of 3i Venturelab China, a joint-venture between private equity firm 3i(LSE:III) and INSEAD. He had also been the Senior Assistant Director at the Ministry of Trade and Industry (Singapore), where he was the deskhead for Economic Development Board Investments portfolio. Yinglan was also the Special Assistant to the Chief Economic Advisor of the World Bank, as a Milton and Cynthia Friedman Fellow. During graduate school at Stanford, he had co-founded, raised angel funding and sold an online dating startup (which is still featured as a case study in Stanford University).
NicholasTay is currently the digital marketing manager for Fairmont Singapore and Swissotel The Stamford hotels. He is responsible for the hotels' local digital roadmap based on brand and stakeholder considerations. MrTay leads the conversation in required digital infrastructure, maximising owned, earned and paid digital media to keep the brand relevant and in the eye of targeted audiences.
Vincent Teo is currently the digital planning director at BBDO/Proximity. He has spent the last 10 years in interactive marketing both on the client and agency side developing strategies and campaigns that help create effective and engaging digital experiences.
Before joining BBDO/Proximity, Mr Teo was at Publicis Modem, where he led digital strategy for key integrated and digital accounts. He has also spent time in Hong Kong managing a boutique digital agency and on the client side building the online business at Citibank and HSBC Singapore. An experienced digital marketer, Mr Teo contributes as a columnist on clickz.asia where he writes about emerging marketing and trends.
Jean-Marc Thomas iscurrently the director of searchatNeo@Ogilvy. He manages the paidsearchstrategyfor many accounts and oversees SEO implementation on various sites. He is also part of the World Wide Search Team at Neo@Ogilvy, implementing and developing strategies with other offices.
Mr Thomashas been involved in the digital realmsince 1997. He began bybuilding websites and then moved topaidsearch and SEO efforts in 2006 at the international level. Mr Thomas has handled major accounts such as Intel, IBM, Nestlé©, E*Trade, Cisco, Louis Vuitton and Adobe, amongothers.
Jonathan Tilbury is the regional director for Value Click, one of the world's largest integrated online marketing companies. In his current position, he is driving to deliver scalable solutions for advertisers to cost-effectively acquire customers and for publishers to maximise their revenue.
Mr Tilbury has in-depth knowledge of the Asian online digital market fromhis time running online full service digital and mobile agencies.
Andrew is a seasoned digital marketer with 20 years experience in creative agencies, media agency, media owners, and technology providers. He is currently the VP of Asia at Brandscreen - the first and leading demand side platform (DSP) powering most of the global media agencies' trading desk operation across Asia Pacific. He is responsible for developing and executing Brandscreen's expansion plans across the region, setting up a regional operations team from scratch, and act as an advisor to clients in order to help them build and grow their Trading Desk business.
He started his career in the early nineties in traditional direct marketing and then moved to Hong Kong and helped launch the first Ogilvy Interactive office in Asia in 1995. His career has taken him across the US as well as all over Asia with roles at Ogilvy & Mather, OMD, Microsoft, Astro, and Adify. He has been fortunate to have lead teams that delivered work recognized by the industry with awards from the Institute of Singapore Advertising Hall of Fame, CampaignAsia, Singapore Media Association, Google, DMA, Spikes Asia, Valencia Festival of Media and Cannes Advertising Festival.
He is also active in growing the industry through education via the IAB, ad:tech, and other industry bodies. He is also one of the co-organizers for WebWednesday Singapore. With more and more consumers spending time online; today, he is even more passionate about digital marketing and always thinking about how advertisers can maximize the opportunity and drive business results.
Andrew has a degree in Business Administration and a MBA in Marketing.
Cuneyt Uysal is an engineer and regional manager for Southeast Asia at Sitecore. He specialises in accelerating the adoption and alignment of digital marketing technologies. He is one of the select few leaders with over a decade of experience in the web CMS industry' especially in Asia Pacific and Japan. When not on a plane, Mr Uysal is expanding the business in emerging markets. Hallmark WCM projects. Mr Uysal has managed include Chevron Philips Chemical, Verizon Wireless, GMAC-RFC, SG Cowen and Co, FDA, City and County of San Francisco, American Bar Association and CPA Australia.
Anna Maria heads up ClickZ’s editorial team, working with the publication’s editors in New York and Hong Kong and guiding 70 marketing experts who share how to’s and commentary in Experts columns. She was on the launch team for Ziff Davis Media’s Baseline magazine and has worked at Forbes.com, Web Week, Internet World, and the Connecticut Post.
Sarah has worked in the tourism industry in Queensland for 16 years across both domestic and international markets. In addition to roles with Regional and State tourism bodies, Sarah has had first hand experience on the product side of the industry having also worked in Japanese inbound, international hotel chains and small business. Sarah joined Tourism Queensland in early 2005, and the Digital Marketing team in 2006. The Digital Marketing team are responsible for promoting Queensland's tourism products and destinations to a global audience via digital platforms.
Marcelo Wesseler joined RS Components as Head of e-commerce in early 2010. He oversees the e-commerce business in Asia Pacific, including key markets such as Australia,China and Japan.
Mr Wesselerhas more than 13 years of international experience in global e-commerce businesses and has previously worked with Hewlett-Packard and KPMG. He is an early e-commerce pioneer and established one of Europe's first online shopping platforms together with DHL in 1997. In 1999, after joining KPMG, he led the strategy development and implementation of large e-commerce sites such assonystyle.com, mini.com and the enterprise B2B site for Hewlett Packard.
Mr Wesseler graduated from Carl von Ossietzky University Oldenburg, Germany with an MA in Business Administration and completed the Executive Education programme at Stanford University.
Sally Wuu is a marketing consultant specialising in integrated and digital and direct (CRM) marketing. Currently, she is head of marketing for InMobi SEA, the world's largest independent mobile ad network. She has extensive experience in technology-driven marketing communications, specifically in database and direct, digital and interactive and mobile marketing. She focuses on insight-driven, relevant and effective, results-oriented marketing and is actively involved from strategy to ROI measurement.
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