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Named as one of The Guardian's '50 Women To Watch' and as Campaign Magazine's 'Faces to
Watch' for 2003, Chrys is a founding member of Espotting Media, and has built one of the most
respected and widely recognised brands in the online B2B industry. Chrys is responsible for
group-wide marketing strategy and execution. Espotting's growth has been explosive – in under 4
years Chrys has helped grow the advertiser base to include names such as British Airways, eBay
and Lastminute.com; she has launched Espotting across Europe; and she has taken a leading role
in educating the market about an advertising that did not exist 4 years ago, but today accounts
for 41% of internet advertising spend.
Under Chrys' marketing stewardship Espotting was placed at number 27 in the Financial Times'
Creative Business 50 for 2002, while in 2003 the company was voted the 'Best European Paid
Placement Service' by readers of search industry bible Search Engine Watch, and received
Tornado Insider's 'Best Achievement' Award.
Prior to Espotting, Chrys was New Business Manager at WCRS, one of the UK's Top 20 Advertising
Agencies. While she was at WCRS, the agency grew by 40% with new business wins such as
Sega, Camelot, Buzz, Sharepeople.com and BUPA; and the agency was short-listed two years in a
row for Campaign Magazine's 'Agency of the Year'. Chrys holds an MBA from Imperial College
where she specialised in Marketing and New Ventures.
A marketing and new media expert, Chrys has given a number of keynote presentations and
spoken on numerous panels including the Wall Street Journal's Women in Business Summit,
Search Engine Strategies Conferences, New Media Age Network and Internet World.
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