The Premier Event for Search Engine Marketing & Optimization
Get on the List!
 October 27-28, 2004 • Sheraton Stockholm Hotel & Towers • Stockholm, Sweden *
Event Hours:
Conference Hours:
October 27: 9:00am - 5:45pm
October 28: 9:00am - 5:45pm
Registration Hours:
October 27: 8:00am - 6:30pm
October 28: 8:00am - 4:30pm
Expo Hall Hours
October 27: 10:30am - 6:30pm
October 28: 10:00am - 3:00pm

Premier Plus Sponsor:

Premier Sponsor:
Overture
Association Sponsors:
Annonsorforeningen
MIS
Participating Sponsor:
Relevant Traffic
Analyst Sponsor:
Official News Distribution Service:
Business Wire VPO
Hosted By:
Search Engine Watch
ClickZ

Tor Crockatt
Head of Editorial
Espotting

As Head of Editorial - Europe, Tor Crockatt is responsible for setting Espotting's editorial policy and best practices, with the aim of increasing ROI for advertisers across the Espotting network. Her work on vertical and consumer analysis makes her an expert on European listings performance. She works closely with the Espotting editorial team to develop special projects and linguistic solutions to improve click-through rates and increase conversions for Espotting's advertisers.

Prior to Espotting, Tor was a senior editor at Wcities, a globally local multi-platform information service provider for the wireless, WAP, web and travel service industries. While there, Tor oversaw the creation of content across 6 European countries, and the localisation of over 3 million words of city content into 6 languages.

Tor holds a BA Hons in French & German from King's College, London, and speaks English, French, German, Spanish and Italian.





*Dates subject to change

For more information regarding exhibit space or sponsorship opportunities contact our Sales Department by completing this form or call Frank Fazio at 203–295–0052.

For registration help or information, please email our Registration Department at registration@incisivemedia.com or call 203–295–0050.

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