Anne Kennedy
Managing Partner
Beyond Ink
With three decades' experience in marketing communications, Anne Kennedy
founded Beyond Ink (www.beyondink.com) in 1997 to create an advertising and
public relations agency focused on search engine marketing. Certified an
Internet Professional by Novell, Inc., Anne is on the Board of Directors of
Mesda, Maine's IT trade association, and a member of the Public Relations
Society of America. She frequently writes and speaks on web marketing and
online communications, and publishes Beyond Ink's industry digest SEO
Newsnet (www.seonews.net).
Beyond Ink provides online market and website analyses, ROI tracking and
search engine marketing, as well as strategic Website planning and
copywriting for the Web. Working closely with web developers, Beyond Ink
adds critical insight into designing for search engines and user
satisfaction according to best practices in search marketing.
In the volatile environment of online promotion, Beyond Ink has consistently
created and built visibility for scores of businesses, achieving average
traffic increases of 300-400 percent, improving conversion rates, and
increasing ecommerce sales. Using fundamental, ethical principles of
effective marketing communications, Beyond Ink has achieved critical third
party endorsements in popular, highly visible portals such as Google, MSN
and Yahoo and other top search media for clients, which include household
name brands, as well as many small businesses, non-profits and online
start-ups.
Contact Anne at anne@beyondink.com.
