 |
Registration Hours
December 13: 8am - 5pm
December 14: 8am - 6:30pm
December 15: 8am - 5:30pm
December 16: 8am - 3pm
Conference Hours
December 13: 9am - 5:15pm
December 14: 9am - 5:30pm
December 15: 9am - 6:30pm
December 16: 9am - 3:45pm
Expo Hall Hours
December 14: 10am - 6:30pm (reception 5:30-6:30)
December 15: 10am - 4pm
|
|
Young-Bean Song
Director of Analytics and Atlas Institute
Atlas DMT
Throughout his career, Song has been responsible for analytic research and development in digital marketing. He developed the industry's first reach and frequency forecasting tool enabling advertisers to evaluate online GRPs with their offline campaigns. He currently oversees the Atlas Institute, renown for its pioneering research in online shopping patterns, reach and frequency, optimal frequency analysis, creative testing, media optimization, behavior-based planning tools, and search engine marketing strategy. Song's work also includes custom research and reporting for Atlas DMT's top agencies and advertisers.
Atlas: An operating unit of aQuantive, Inc. (NASDAQ: AQNT), Atlas DMT provides ad agencies and media groups with the technology and services they need to execute fully integrated digital marketing campaigns. The result of the integration of Atlas OnePoint's (formerly GO TOAST) paid search management and optimization tools, Atlas DMT recently launched Atlas Search, the industry’s first integrated search marketing and online campaign management system. Atlas Search enables agencies and large advertisers to strategically manage all of their online campaigns, including paid search, in one place. Atlas OnePoint focuses on small and mid-tier marketers' needs.
|
For information or complete details on exhibiting or any sponsorship opportunity please contact Frank Fazio, Jr. at ses@jupitermedia.com or call (203) 662-2976.
For registration help or information, please email our Registration Department at registration@jupitermedia.com or call 203-662-2857.
For information on becoming a Speaker please review the speaker proposal guidelines to submit a proposal for a specific conference session.
|
[an error occurred while processing this directive]
|
