Since merging with sister company iStudio, High Road Communication has become the leader of a new breed of fully integrated PR and digital agencies. In his role with High Road, Neil Johnson works strategically with clients to build marketing and communications programs that unlock the full potential of key messages across all channels, online and offline. He helps clients find ways to use social media and search to supplement, lead or replace traditional media and public relations efforts.

Since joining the company four years ago, Neil has led exciting work with some of High Road's largest clients. He works with large multinational clients, like Magna International, Bristol Myers-Squibb and Sun Life Financial, who are trying to increase their global online reach. He works with influential Canadian brands, like TELUS and Maple Leaf, who are trying to expand their digital footprint with customers and stakeholders and then measure the impact. He helps small organizations, like the Institute of Wellbeing and Canadian Chiropractic Association, who are looking to amplify their message with limited resources.