New York

When it comes to relationships, Lisa Buyer believes the connection between Social Media, Search and Public Relations is exponential. As the founder of three media companies and CEO of The Buyer Group, Lisa is ambitious about the influence public relations has on Social Media, SEO/SEM and continues to share her innovative approach with clients, peers and associates. The Buyer Group is an Interactive Public Relations and Branding agency in South Florida that also offers consulting services for agencies transitioning from old school media to today’s best search engine strategies. The Buyer Group’s PR/SEO clients consist of public and private companies in the technology, real estate and health/beauty industries.

She is a regular speaker and moderator on topics of Online PR, Social Media and Search at national conferences including Search Engine Strategies and PubCon. Lisa is a Certified Google AdWord Professional, member of SEMPO, SFIMA and Agency Management Roundtable. She also publishes a PR/SEO news blog in addition to her social media involvement and expertise. Lisa served on the executive board member of the American Lung Association of Florida for over 7 years and President of International Association of Business Communications S. Fl. Chapter.