Profile

Conn Fishburn
Head of Partner Innovation, Yahoo U.S.
Yahoo! Inc.

Fishburn joined Yahoo in early 2006 and works to define, deliver, monetize, and scale the next generation of marketing relationships, user interfaces, and brand experiences for key clients and their consumers around the world. As an expert in branding, social media, and marketing, he is a highly sought adviser and speaks frequently on these subjects. For the past 12 years, Fishburn has applied his innate understanding of the intersection between human behavior, technology, and culture to provide insight and business-building work to some of the world’s best known companies and brands, including AT&T, American Express, Cisco, Coca-Cola, Dell, Kellogg’s, LVMH, Motorola, Nestle, P&G, Sony, Target, and Viacom. Before joining Yahoo, Fishburn was senior partner and general manager of the Brand Integration Group (BIG), the award-winning design and brand experience division of Ogilvy. He was the co-founder and director of dig, a creative research company; the director of brand experience at Internet Appliance Network, an emerging technology company; and a senior brand planner at Kirshenbaum Bond + Partners. Fishburn graduated from Emory University with a dual degree in social theory and creative writing.

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