Jamie Low is a Search Engine Marketing Consultant (SearchEngineMarketing.com) helping businesses develop strategies that get their websites noticed.

Jamie's work as the in-house Internet Marketing Director for All-Outdoors California Whitewater Rafting was recently featured in Inc Magazine's 2001 Web Awards: "The Best Small-Business Sites in America". The company's website was named "all-around champion", receiving Inc's prestigious "General Excellence" award, placing first in "Customer Service", second for "Return On Investment" and as a finalist in "Marketing".

Approximately 70% of the rafting company's new business comes from search engine referrals. In a three-page article entitled "A Web Strategy Runs Through It", the company reveals that after focusing on the web, their annual marketing expenses remained static at $150,000, while annual revenues continued to climb from $1 million to a record $2 million. All-Outdoors' CEO Gregg Armstrong attributes much of that growth to Jamie's content-rich, customer-driven approach to search engine marketing.

Jamie first became involved with search engine marketing in 1996, when All-Outdoors launched their website, AOrafting.com. Operating on a limited budget, over the next few years he relied on long hours and help from resources such as Danny Sullivan's SearchEngineWatch.com, the I-Search Discussion List, and has attended Search Engine Strategies in San Francisco for the past two years. Jamie recieved his BA in Public Speaking from CSU, Chico, and has worked as a professional river guide throughout the US, Central and South America. In the Inc Magazine article, Jamie is described as "a river guide who had no other ambition than to spend every day on the river". Jamie still enjoys his days on the river whenever he can get them.

Jamie can be reached at Jamie@SearchEngineMarketing.com