John Heard has been head research specialist for Search Engine News, a Planet Ocean Communications publication, for the past 2* years. He is also President of Beyond Engineering. Besides specializing in web site design, marketing and promotion, Beyond Engineering has developed the leading line of source code "cloaking software" -- IPDelivery® -- and operates a keyword discovery service known to web surfers as WordSpot.com.

In addition to John's ability to place clients into the magical "Top 10" on various search engines, he also combines the technical skills of a programmer with the promotion capabilities of a direct marketer thus allowing him to create innovative solutions that generate millions of dollars in sales for his clients worldwide.