Andrew Goodman is co-founder and Editor of Traffick.com (http://www.traffick.com), an award-winning guide to search engine and web portal trends. Traffick was chosen as one of Chris Sherman's top ten "search engine industry sites" for 1999, and in 2001 was chosen as a "BBC Internet recommended site." Andrew has published articles in publications such as Internet Markets (www.telecoms.com), The Globe and Mail, and Yorkshire Post Magazine, and is regularly cited in business and technology publications. In 1999, Andrew founded a private consultancy, Toronto-based Page Zero Media (http://www.page-zero.com), which offers search engine marketing services and strategic marketing advice to companies seeking an online presence. Page Zero recently received a four-star client effectiveness rating in the MarketingSherpa.com SEO Buyer's Guide.

Andrew's special report "21 Ways to Maximize ROI on Google AdWords Select," recently updated to take account of Google's AOL partnership and new Google editorial policies, has received acclaim from a large number of Google advertisers and praise from industry reviewers. The report is available for download at: http://www.page-zero.com/products.asp

Andrew holds a B.A. in Political Science from the University of Toronto and an M.A in Political Science from York University, and for three years held a Social Sciences and Humanities Research Council doctoral fellowship. He taught political theory and public policy at York and Trent Universities before leaving academe to pursue Internet ventures. He has been playing around with computers since the early 1980's but today focuses primarily on the marketing side of the Internet.