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The Premier Event for Search Engine Marketing & Optimization

August 12 - 14, 2002   •   DoubleTree Hotel San Jose
San Jose, CA

Featuring Search Engine Expert: Danny Sullivan

     
Produced By:    Association Sponsor: 

Home | Register Now | Attendee FAQ | Conference at a Glance | Agenda - Day 1 | Agenda - Day 2 | Agenda - Day 3 | Enterprise Search Day | Sponsor & Exhibitor Info | Accommodations | Premier Sponsors | Exhibitors | Other Events


Dave Carlson
CEO
GO TOAST

Dave Carlson is the CEO of GO TOAST (www.GoToast.com). GO TOAST provides hosted software solutions for online marketing management including:

  • BidManagerTM - Bid management for 19 pay-per-click search engines including Overture, Google and FindWhat
  • ProfitBuilderTM - ROI Tracking & Analysis
  • MarketMakerTM - Budget Driven Campaign Management
  • MasterListTM - Centralized Keyword Management

Carlson founded GO TOAST to meet the needs of online advertisers wanting to manage thousands of keywords and marketing campaigns simultaneously across numerous pay-per-click search engines. GO TOAST is a part of eonVentures, which incubates businesses for eonBusiness Corporation (www.eonBusiness.com). Carlson is also the Chairman and CEO of eonBusiness, a leading e-business integration firm serving Fortune 500 firms.

Prior to founding eonBusiness, Carlson was a senior executive at EchoStar Communications for 12 years where he was an integral part of the launch the DISH Network and the initiation of EchoStar’s global business expansion. Carlson’s EchoStar career included a six-year stint in The Netherlands as Managing Director of European, African and Middle East Operations.

Carlson holds a Master’s Degree in International Management from the American Graduate School of International Management (Thunderbird) and a Bachelor’s Degree in Communications from Bethany College.

About GO TOAST
GO TOAST leading global provider of hosted software solutions for online marketing management including:

  • BidManagerTM - Bid management for 19 pay-per-click search engines including Overture, Google and FindWhat
  • ProfitBuilderTM - ROI Tracking & Analysis
  • MarketMakerTM - Budget Driven Campaign Management
  • MasterListTM - Centralized Keyword Management

GO TOAST optimizes its clients’ bids and positions in pay-per-click search engines. GO TOAST saves clients time and money and improves ROI by ensuring clients’ keywords stay in their optimal position. GO TOAST offers exclusive ROI Tracking and Analysis Tools, Rules Based Bidding™, detailed e-mail status updates, scheduling tools and custom campaign management.

GO TOAST is a part of eonVentures, which incubates businesses for eonBusiness Corporation (www.eonBusiness.com). For more information about GO TOAST, visit the company Web site at www.GoToast.com, or call 1.800.416.8389 (or 1.303.721.2925 International). GO TOAST in an approved Overture bid management service.


Home | Register Now | Attendee FAQ | Conference at a Glance | Agenda - Day 1 | Agenda - Day 2 | Agenda - Day 3 | Enterprise Search Day | Sponsor & Exhibitor Info | Accommodations | Premier Sponsors | Exhibitors | Other Events

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