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March 20 & 21, 2001
Boston Marriott Copley Place


Featuring Search Engine Expert: Danny Sullivan



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EasyAsk is the most precise search technology for e-commerce sites and information portals. At B2B supplier sites, EasyAsk allows product catalogs from one or many individual suppliers to be searched (locally or in real time across the web) through a single keyword, phrase or natural language request. Since EasyAsk interprets search requirements in the context of each individual data source, information does not have to be normalized and integrated in advance in order to be searchable. This approach both reduces the cost of developing and maintaining a site and increases the effectiveness of the search process by leveraging all available information.



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