Press Release

Search Engine Strategies (SES) Chicago Announces Keynote Lineup

Internet luminaries put search into perspective

Chicago, IL - October 8, 2008 - Search Engine Strategies (www.SearchEngineStrategies.com) returns to Chicago this year with an exciting line up of popular sessions and new content at SES Chicago 2008. The SES event, taking place at the Chicago Hilton, December 8th - 12th, draws not only a large Chicago and Midwestern crowd, but also delegates from across the country and the world, as 30 countries were represented last year.

Opening the show with the first of three keynotes will be Lawrence Lessig, who is Professor of Law at Stanford Law School and founder of the school's Center for Internet and Society. Lessig focuses on the intersection of law, internet and technology, particularly as it relates to copyright.

Second in the keynote lineup will be CEO and co-founder of Omniture, Josh James. Josh is passionate about helping organizations worldwide leverage the internet and the on-demand services business model to increase revenues and customer loyalty and maintain a competitive edge. Under Josh's leadership, Omniture has evolved from a groundbreaking idea into one of the fastest-growing publicly traded software companies with more than 4,700 customers across 75 countries and over 1,100 employees.

The SES conference's third keynote will be Bill Tancer, General Manager, Global Research with Hitwise. In his role, Bill provides cutting-edge research and insight into online consumer behavior and the application of online competitive intelligence.  Bill's analysis of the online landscape has been quoted extensively in the press and he authors a weekly online column for TIME, "The Science of Search." He was also named Television Week's "12 to Watch" for 2008 and is currently on the advisory board for the PEW Internet and American Life Project.

SES newbies and alumni alike will quickly learn how to maximize the search engine marketing and search engine optimization opportunities to ensure they are well-versed of the latest search developments and solutions in this area. Organized and hosted by world-renowned search authority Kevin Ryan, SES Chicago delivers real-time actionable information you need to grow your business. Additionally, Search Engine Strategies Chicago grants access to the Midwest's most comprehensive gathering of search engine marketing and optimization-related providers, partners and affiliates.

"Our intent in bringing Professor Lessig, Mr. James and Mr. Tancer here is to rejuvenate the industry's thinking," said Kevin Ryan, Chairman of the SES Advisory Board. "The search industry continues to grow by leaps and bounds, and in a time of economic uncertainty, we must continue to take chances. But, in doing so, our audience needs to hear from these individuals to truly value search's place amongst other internet disciplines."

To register for the conference and pay the early bird rate of $1,795 by November 21, visit www.searchenginestrategies.com/chicago/registration-details.html. SES Chicago Expo-only passes are free in advance.

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About Incisive Interactive Marketing LLC - A Division of Incisive Media PLC

Incisive Media PLC is a specialist business information provider, based in the UK with offices in North America, Hong Kong, India and Mainland China. The company's activities are currently built around ten core industry sectors - mortgages; marketing services; financial technology; retail investment; capital markets; risk management; insurance; legal services; private equity and photography. Information is provided via a wide range of channels--in print, in person and online. Funds advised by Apax Partners, a leading global private equity group, recently completed the successful de-listing of Incisive Media from the London Stock Exchange alongside the existing management.

Incisive Interactive Marketing LLC is the marketing services division of the company and incorporates leading websites Search Engine Watch, the ClickZ Network and their associated events series including Search Engine Strategies. These properties were acquired in 2005.

Editorial Contacts
Ann Shannon
PAN Communications
978-474-1900
ses@pancomm.com

Matt McGowan
Incisive Media
212-457-7794
matthew.mcgowan@incisivemedia.com