Press Release

Search Engine Strategies and Search Engine Watch Bring Popular Search Industry Event to Columbus, Ohio

Interactive marketers to benefit from sessions on web metrics, e-mail marketing, advertising in social media, and online video advertising

New York, NY - May 03, 2007 - Search Engine Watch (www.SearchEngineWatch.com) and the Search Engine Strategies (SES) conference and expo series (www.SearchEngineStrategies.com), today announced that they will hold the latest Search Engine Watch Live! event in Columbus, Ohio, on May 9, 2007, at the Hyatt Regency. Search Engine Strategies is the leading global conference and expo series, featuring high caliber speakers and informative sessions.

This informal, half-day event offers attendees the opportunity to meet Search Engine Watch and ClickZ.com editorial staff, Search Engine Strategies speakers, and members of the Search Engine Watch community in person while they network with local peers and discuss the hottest topics and latest news in the search industry. Hosted by Search Engine Watch editor Elisabeth Osmeloski, the event features engaging sessions including Social Media Workshop: The Good, The Bad and the Clueless, Organic Optimization, and Paid Search, as well as a roundtable discussion led by experts in the search engine optimization space.

"Search Engine Watch Live! is a terrific networking opportunity for SEO consultants and SEM firms, interactive agencies, and in-house search marketing managers in Central Ohio and the Great Lakes region to glean the latest knowledge and skillsets to perform their jobs even better," said Osmeloski. "By continually providing exclusive insights and in-depth coverage, we have remained the number one source for information for interactive marketers. This latest series is no exception."

"We're thrilled to have the opportunity to participate in such a prestigious Search Engine seminar series," said Jen Doerschuk, Web Marketing Manager at the Karcher Group, Inc. "James Golden, our Vice President of Development, and Collyn Floyd, our Online Marketing and Public Relations Specialist, look forward to discussing practical Web marketing strategies the attendees can implement into their own businesses."

For more information, visit www.searchenginestrategies.com/sewlive/columbus07/.

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About Incisive Interactive Marketing LLC - A Division of Incisive Media PLC

Incisive Media PLC is a specialist business information provider, based in the UK with offices in North America, Hong Kong, India and Mainland China. The company's activities are currently built around ten core industry sectors - mortgages; marketing services; financial technology; retail investment; capital markets; risk management; insurance; legal services; private equity and photography. Information is provided via a wide range of channels--in print, in person and online. Funds advised by Apax Partners, a leading global private equity group, recently completed the successful de-listing of Incisive Media from the London Stock Exchange alongside the existing management.

Incisive Interactive Marketing LLC is the marketing services division of the company and incorporates leading websites Search Engine Watch, the ClickZ Network and their associated events series including Search Engine Strategies. These properties were acquired in 2005.

Editorial Contacts
Ann Shannon
PAN Communications
978-474-1900
ses@pancomm.com

Matt McGowan
Incisive Media
212-457-7794
matthew.mcgowan@incisivemedia.com