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NMA Live @ SES - Wednesday, 23 February

new media age and sister title Reputation Online handpick the most successful work over the past year. Marmite, the V&A;, Dell and Skittles share how they have used social media and online reputation to galvanize their online marketing strategies.

Rate: £100 + VAT

Social Media and Online Reputation Showcase - Learn from the Best of the Best

Top brands share how they have used social media and online reputation to galvanize their online marketing strategies.

Learn from the experts and be inspired.


9:00-9:15am

Registration

9:15-9:30am

Introduction from Justin Pearse and Vikki Chowney

9:30-10:00am

Skittles
Mars brand Skittles is one of the leading FMCG brands in its use of social media. Discover how it keeps its use of social media relevant and engaging for consumers.

10:00-10:30am

Dell
Dell is one of the most successful companies at generating real profits from social media, boasting over $6.5m in sales from Twitter alone. Edwards reveals the secrets to its success.

  • Cory Edwards, Social Media & Corporate Reputation
10:30-11:00am

Coffee break

11:00-11:30am

The V&A; museum
Learn how the V&A; used social media to transform its first digital media exhibition with the multi-award winning Decode Recode.

  • Andrea Carr
    Adam Graham, Managing Partner, Saint @ RKCR/Y&R
11:30-12:00pm

Marmite case study
Find out how Unilever used social media to launch a new product, Marmite XO, with the Marmarati campaign.

  • Robin Grant, co-founder, wearesocial
12:00-12:30pm

Panel with Dell, Skittles, Marmite and the V&A;
Put all your questions to our star panel of brands and discover how social media and online reputation can make your online marketing budget work harder and deliver better results.



SES Magazine
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SES Magazine July 2011 - San Francisco Preview
San Francisco Preview 2011
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