Express Clinics
Express Clinics are free for anyone to attend! Visit the Expo Hall and take in this added bonus. No need for appointments, as these PowerPoint-free, interactive clinics are "first-come, first-served", offering you a rare chance to get your website reviewed live by one of our SES experts.
June 10 - Thursday, Conference Day 1
Learn from the Experts - 10:30-4:00pm
Express Clinics
| Time | Speaker | Clinic |
| 10:30-11:30am |
Jon Myers, SES Advisory Board; Director, Account Management, Yahoo! UK & Ireland |
From Search Engine to Sale Always wondering where the performance problem lies in the sales and conversion process? Jon will be available to put his many years of experience of optimizing search campaigns and websites to convert to sale for your benefit in this session. Come along, listen in and learn or put your campaign up in the firing line for review and reap the rewards! |
| 1:00-2:00pm |
Laura Callow, Senior Search Marketing Manager, Intuit Canada, Global Business Division |
On-The-Spot SEO Site Review Search engine ranking problems? Not sure why you're not ranking, where you should be ranking and what you should be ranking for? The Live Site SEO Express Clinic will help you identify minor changes in your website that could provide major bottom-line results for your business. When Laura reviews your site with you, you'll be amazed at the information you'll glean within seconds of the analysis. Commonly identified SEO opportunities mean this clinic should provide actionable advice for any site owner, so come along and listen in or put your site up for review and reap the rewards! |
| 3:00-4:00pm |
Bryan Eisenberg, SES Advisory Board; NYTimes Bestselling Author, bryaneisenberg.com |
3 Steps to Conversion Nirvana Are you at peace with your conversion rate? Do your results have you stressed or zen like? Don't worry, be happy. Conversion Guru and New York Times bestselling author Bryan Eisenberg will transform your viewpoint and your website and show you how you too can achieve conversion bliss. |
Location: Expo Hall
June 11 - Friday, Conference Day 2
Learn from the Experts - 11:00-4:00pm
Express Clinics
| Time | Speaker | Clinic |
| 11:00-12:00pm |
Jane Motz Hayes, Senior Analyst, User Experience & Findability, Page Zero Media |
Landing Page Improvement Clinic Will potential customers know what to do when they reach your website, and more importantly, will they (a) want to do it, and (b) well.. just do it? Jane Motz Hayes brings practical examples of do's and don'ts in basic landing page layout and design. In addition she can explain the broader implications of the "state of the art" of user experience design research, and the principles of information architecture. Whether it comes from Jane's formal background (a Master's degree in information science), Page Zero's database of past client experiences, or the state of the art in user experience design, it all adds up to: click, convert more often, and improve your bottom line! Bring your own examples if you want a live constructive critique. |
| 1:30-2:30pm |
Lisa Buyer, President & CEO, The Buyer Group |
Socializing Your Website Is your website social media savvy? Widgets, chicklets, buttons or bookmarks, encourage content sharing, connections, friends and followers. Put your site to the social media test and see how it scores. |
| 3:00-4:00pm |
Jeff Quipp, Founder and CEO, Search Engine People Inc |
If Links are Votes... Is Your Site on the Ballot? In the world of SEO, links are votes, and have a huge role in determining where a site ranks within the search results. If your site doesn't rank where you think it should, stop by and talk with industry expert Jeff Quipp as he analyzes your site's link profile, and provides some practical tips and advice. |
Location: Expo Hall
SES Toronto 2010 »
SES Toronto 2009 »
SES Toronto 2008 »
SES Toronto 2007 »
SES Toronto 2006 »
SES Accelerator, Feb 9
SES London, Feb 20-24
SES NYC, Mar 19-23
SES Toronto, Jun 11-13
SES San Fran, Aug 13-17
Marketing Manager/Director
Supervisor
Creative Director
E-Commerce Manager
Brand Manager
Director, Business Analytics
Media Buyer
Media Planner
SEO Specialist/Consultant
PPC Analyst
Junior Account Manager
Associate/Assistant
Chief Marketing Officer (CMO)
Chief Executive Officer/President
Chief Technology Officer (CTO)
Managing Director (MD)
Senior Vice President (SVP)
Vice President (VP)
IT/Web:
Executive Director, IT
Webmaster
Web Developer
Web Designer
IT Project Manager
