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Speaker Presentations
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Last Year's Speaker Presentations
SES London 2009 presentations have been archived. These presentations can still be accessed using the same login information.
View 2009 Presentations
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OMS Day - Monday, 15 February, 2010
Tuesday | Wednesday | Thursday
Website Conversion & Usability Best Practices
Jamie Smith, CEO, Engine Ready
7 Proven Tactics to Increase Response for your Email Campaigns
Tamara Gielen, Independent Email Marketing Consultant
Social Media Best Practices for Marketers Inside the Brand
Rand Fishkin, CEO, SEOmoz.org
Tuesday, 16 February, 2010
Monday | Wednesday | Thursday
Be Awesome: Ideas for Approaching Search Analytics Differently
Avinash Kaushik, Author, Blogger, Analytics Evangelist, Google
Introduction to Search Engine Marketing
Erica Schmidt, SES Advisory Board & Global Search Director, iProspect
Introduction to Analytics
Tami Dalley, Director of User Experience Optimization, Acronym Media
From Real-Time Search to Dynamic Discovery
Bill Scott, Chief Operating & Commercial Officer, easelTV
William Fischer, Co-Founder & Director, Workdigital, Ltd.
Rob Walk, Managing Partner, NovaRising
Introduction to Conversion Optimisation
Bryan Eisenberg, SES Advisory Board and NYTimes Bestselling Author, bryaneisenberg.com
PPC or SEO? The Ultimate Search Marketing Battle
Brian Lewis, VP, Engine Ready
Paul Mead, Managing Director, VCCP Search
Introduction to Search Engine Optimisation
Matthew Bailey, SES Advisory Board & President, Site Logic Marketing
Managing a Global SEO Campaign
Peter van der Graaf, Advanced Search Specialist, Search Specialist
Bill Hunt, SES Advisory Board & President, Back Azimuth Consulting
Crispin Sheridan, SES Advisory Board & Sr Director of Search Marketing Strategy, SAP Marketing
Andy Atkins-Krüger, Managing Director, WebCertain
Erica Schmidt, SES Advisory Board & Global Search Director, iProspect
The Basics of Link Building
Christoph Cemper, General Manager, Cemper.com
Peter van der Graaf, Advanced Search Specialist, Search Specialist
Dixon Jones, Managing Director, Receptional LTD
Deep Dive Into Analytics: When Bounce Rate No Longer Floats Your Boat
John Marshall, SES Advisory Board & CTO, Market Motive
Neil Mason, Director of Analytical Consulting, Foviance applied insights
Tami Dalley, Director of User Experience Optimization, Acronym Media
Industry Specific Search Strategies: Under the Hood
Allan Stewart, Head of Online Marketing, PULSE
David Fairhurst, Head of SEO, Intelligent Retail
David Naylor, SEO, Bronco
Rob Kerry, Head of Search, Ayima Search Marketing
State of the U.K. Industry Discussion Panel
Jonathan Beeston, Client Services Director, Europe, Efficient Frontier
Edward (Teddie) Cowell, SEO Director, Guava
Kirsten Mangers, Founder and Chief Executive Officer, WebVisible, Inc.
Richard Baxter, Founder and Director, SEOGadget
Wednesday, 17 February, 2010
Monday | Tuesday | Thursday
Successful Information Architecture
Alan Perkins, Head of Search Marketing, SilverDisc Limited
Shari Thurow, Founder & SEO Director, Omni Marketing Interactive
Digital Asset Optimisation
Jeff Ferguson, SES Advisory Board & Senior Director, Online Marketing, Local.com
Crispin Sheridan, SES Advisory Board & Sr Director of Search Marketing Strategy, SAP Marketing
Martin Sinner, Founder & Managing Director, Idealo Internet GmbH
Anne F. Kennedy, SES Advisory Board, Founder & MP, Beyond Ink, FP & CMO, Joblr.net
Social Media 101
Lisa Myers, CEO, Verve Search
SEO: Where to Next?
Julian Sambles, Head of Audience Development, Telegraph
Introduction to Paid Search
Dave Chaffey, Insights Director, ClickThrough Marketing Limited
Real Time SEO: No More Yesterday's News
Paul Roach, Technical Lead for SEO, guardian.co.uk
Brent Payne, SEO Director, Tribune
Julian Sambles, Head of Audience Development, Telegraph
Best Practices in Offshore Outsourcing for Digital Marketing
François Planque, Affiliate SEO, seofrancois.com
Abhishek Rungta, Founder / CEO, Indus Net Technologies
Pushing Content Via XML, RSS & Site Maps
Sante Achille, Consultant, Sante J Achille
Mikkel deMib Svendsen, Creative Director, deMib.com
Developing Great Content
Amanda Davie, Co-Founder & Director, Reform Digital Limited
Heather Lloyd-Martin, CEO, SuccessWorks
Greg Jarboe, President & Co-Founder, SEO-PR
Jonathan Allen, Director, SearchEngineWatch
New Affiliate Opportunities & Strategies
Paul Reilly, Head of Search, Stickyeyes
Matthew Wood, Founder, a4uexpo
Judith Lewis, Search Director, i-level
Social Media & the Marketing Mix
Anders Hjorth, CEO, Outrider
Bas van den Beld, Search Strategist, NetTraject/ Searchcowboys
Amedeo Guffanti, Partner, 77 Agency
Crispin Sheridan, SES Advisory Board & Sr Director of Search Marketing Strategy, SAP Marketing
Thursday, 18 February, 2010
Monday | Tuesday | Wednesday
Social Media Metrics
Jim Sterne, Chairman, Web Analytics Association
Search Advertising Tools
Thomas Bindl, SES Advisory Board & Founder & CEO, Refined Labs GmbH
Kristjan Mar Hauksson, Dir. Search & Online Comm./ Managing Partner, Nordic eMarketing
Constance "Connie" Stack, VP, Sales & Marketing, WordStream
Introduction to Information Retrieval on the Web
Mike Grehan, Global VP Content, SES/Search Engine Watch/ClickZ
Advanced Paid Search Techniques
Andrew Goodman, SES Advisory Board & Principal, Page Zero Media
Jon Myers, SES Advisory Board & Head of Search/Associate Director, Mediavest
David Szetela, CEO, Clix Marketing
Duplicate Content & Multiple Site Issues
Mikkel deMib Svendsen, Creative Director, deMib.com
Matt Paines, MD, XSEO
Shari Thurow, Founder & SEO Director, Omni Marketing Interactive
Why Does Search Get all the Credit?
Adam Goldberg, Chief Innovation Officer, ClearSaleing
Marcelo Sant'Iago, Managing Director, iProspect
Augmented Reality: It's a Brave New World
Howard Ogden, Founder, Augment Reality
Ravi Damani, CEO, acrossair
Search Becomes the Display OS
Sacha Berlik, Founder and CEO, mexad
Dax Hamman, Vice President of Display Media, iCrossing
James Sandoval, Founder & Managing Director, Invizua Limited
Jonathan Mendez, Founder & CEO, RAMP Digital
Automating Twitter
Pierre Far, PhD, SEO and Web Analytics Specialist, pierrefar.com
Paul Madden, Owner, Crea8 New Media
Tracy Falke, Social Media Specialist, Freestyle Interactive
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