London

Alan Perkins co-founded SilverDisc Limited in 1993, and manages both organic SEO and paid-placement PPC strategies. He has been working in the electronic marketing industry since 1990 and in search marketing since 1995. Specializing in dynamic sites, he has written numerous articles and has provided consultancy to clients over many years. In addition, he has developed a number of worldwide patents in search engine technology. Perkins has been a regular speaker at SES since 2001, consistently achieving four-star-rated sessions. He is also an administrator at the High Rankings Forum. An industry-leading advocate of best practices in search marketing, he has worked directly with search engines and contributed to several search engine guidelines.