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Speaker Profile


Steven Kaufman Steven Kaufman
SVP Media Director
Digitas

Steven is responsible for overseeing media planning and buying for Digitas NY. In addition, Steven developed and now manages the Digitas Search Engine Marketing Knowledge Center. This consolidated SEM practice ensures that industry trends, new strategies and tactics, and best practices are continuously shared, enabling Digitas to stay on the forefront of this ever-evolving industry. Currently Steven is working with a range of blue-chip clients, including American Express, Delta, Kraft, AT&T, and Mars. Steven is a member of SEMPO (Search Engine Marketing Professionals Organization), as well as the MSN, Google, and Yahoo search advisory councils. He has spoken at numerous industry events, including Search Engine Strategies, OMMA, and the IAB Leadership Forum. He is also on the board of directors and serves as the VP of the 212 Interactive Ad Club. Steven holds a BBA degree in marketing from Hofstra University.


 

SES Magazine
View this issue:
SES Magazine New York 2009
New York 2009
Who should attend?
Marketing Team:
Marketing Manager/Director
Supervisor
Creative Director
E-Commerce Manager
Brand Manager
Director, Business Analytics
Media Buyer
Media Planner
SEO Specialist/Consultant
PPC Analyst
Junior Account Manager
Associate/Assistant
C-Level:
Chief Marketing Officer (CMO)
Chief Executive Officer/President
Chief Technology Officer (CTO)
Managing Director (MD)
Senior Vice President (SVP)
Vice President (VP)
IT/Web:
Executive Director, IT
Webmaster
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Web Designer
IT Project Manager
Association Sponsors
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BtoB
eM+C
Search Marketing Standard
SEO Book
Visibility Magazine
Website Magazine
Econsultancy
eMarketer
Searchme
Target Marketing
WebmasterRadio.FM
Search Engine Marketing Professionals of Portland
Electronic Retailer
Search Engine Guide
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TopRank
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