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Profile
T.R. Harrington
Director of Strategic Direction & Product Development
Darwin Marketing
T.R. is responsible for overall strategic direction and product development at Darwin Marketing and has been an Internet marketing pioneer since 1996. In addition to developing one of the first fully-integrated online marketing platforms while at USWeb/CKS in 1998, his team pioneered some of the first online sweepstakes, e-coupons, and other promotional products within integrated and ROI measurable campaigns. T.R. previously held management positions at Bank of America, Pacific Gas & Electric, USWeb/CKS, and RedGorilla.com. Select client credits include work for AOL/TimeWarner, AmericanAirlines, AskJeeves, HewlettPackard, Levis, GM, Microsoft, VirginRecords, and leading Chinese brands BrightDairy, HyMall, and UFIDA. T.R. holds an MBA from University of Virginia (Darden). His expertise has been featured in The Harvard Business Review, SCMP, and AdTech.
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