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Speaker Profile


Bob Tripathi
Search Strategist
Discover Financial Services

Bob manages enterprise wide organic search and paid campaign strategy for Discover. He also sets SEO strategy and provides education to build SEO best practices into the workflow of business groups across Discover Financial Services, including credit cards, prepaid gift cards, small business cards, education finance, and Discover Bank. Bob has over seven years of hands-on experience in SEO and managing PPC campaigns in both B2B and B2C industries. Over the years, he has worked with businesses of all sizes, helping them to generate revenues and achieve positive ROI with search engine marketing. Bob has a B.A. in international business and marketing from Eckerd College, Fla. He is a co-founder of SEMPO Chicago Working Group and also serves in the in-house search committee at SEMPO.


 

SES Magazine
View this issue:
SES Magazine Chicago 2008
Chicago 2008
Who should attend?
Marketing Team:
Marketing Manager/Director
Supervisor
Creative Director
E-Commerce Manager
Brand Manager
Director, Business Analytics
Media Buyer
Media Planner
SEO Specialist/Consultant
PPC Analyst
Junior Account Manager
Associate/Assistant
C-Level:
Chief Marketing Officer (CMO)
Chief Executive Officer/President
Chief Technology Officer (CTO)
Managing Director (MD)
Senior Vice President (SVP)
Vice President (VP)
IT/Web:
Executive Director, IT
Webmaster
Web Developer
Web Designer
IT Project Manager
Association Sponsors
The Email Experience Council
WebAward
Sempo
SMEI
CIMA
MMA
The Chicago Association of Direct Marketing (CADM)
SEMNE (Search Engine Marketing New England)
BMA/Chicago
Media Partners
Domainer's Magazine
Website Magazine
WebProNews
Visibility Magazine
TopRank
Jupiter Research
BtoB
EIN News
Search Marketing Standard
Target Marketing
Revenue Magazine
eM+C
Electronic Retailer
Web Host Industry Review
DIRECT Magazine
WebmasterRadio.FM
SEMJ
AdweekMedia
Marketing.fm
paidContent.org
SEO Book
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