Jeff Martin
Founder and Developer
VeriClix
Jeff Martin is the Director of PPC Auditing and Fraud Detection Services for Zünch Communications. Martin's unique combination of web development, search engine marketing and click fraud experience led to him spear-heading the creation of Click Fraud Detective, the newest service added to an already impressive line of services offered by Zünch. Click Fraud Detective provides real-time PPC reporting and auditing capabilities with adjustable settings to allow clients or account managers to monitor for specific levels of suspicious activity.
Martin has over six years of online marketing experience and over ten years of web application development experience. He has been a featured expert in publications such as Forbes and Revenue and is a moderator in Danny Sullivan's Search Engine Watch Forums where he moderates the 'Google Adwords' and 'Search Engine Advertising' forums.
Some of Martin's clients include: Microsoft, American Airlines, Hitachi, Sprint, Bank of America, the National Federation of Coffee Growers of Colombia, the National Institute for Alcohol Abuse and Awareness, 'all' laundry detergent, Zales, FASTSIGNS, Uniliver Interactive, Feed the Children, Methodist Health System, Verizon Superpages and the Christian Science Publishing Society.
In addition to spear-heading the creation of Click Fraud Detective at Zünch, Martin is the founder of VeriClix, the web's only free PPC auditing and click fraud service, which has gained over 150 clients in less than a year.