The Premier Event for Search Engine Marketing & Optimization
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 December 5-8, 2005 • Hilton Chicago • Chicago, IL

Event Hours:
Registration Hours
Dec 5: 7:30am - 5pm (Conf. Only)
Dec 6: 8am - 7pm (Conf. & Expo)
Dec 7: 8am - 6:30pm (Conf. & Expo)
Dec 8: 8am - 12:30pm (Conf. Only)
Conference Hours
Dec 5: 9am - 5:15pm
Dec 6: 9am - 6pm
Dec 7: 9am - 6:30pm
Dec 8: 9am - 1:45pm
Expo Hall Hours
Dec 6: 9:30am - 7pm
Dec 7: 10am - 4pm

Premier Plus Sponsors:

Premier Sponsors:
Bruce Clay Inc
InfoSearch Media
iProspect Search Engine Marketing

Wi-Fi Lounge Sponsor:
Media Sponsors:
DM News
Analyst Sponsor:
Official News Distribution Service:
Business Wire VPO
Hosted By:
Search Engine Watch

Session Planner

There's a lot going on at Search Engine Strategies. To help you make the best use of your time, here are some suggested itineraries, depending on your skills or interest. However, you don't have to follow our exact routes, as your personal interests may vary.


Basic Itinerary For Beginners

Brand new to search engine marketing? Follow the recommended sessions below, and you'll be on your way to success with search engines! NOTE: If you are coming for only one day, it is highly recommended that you make this Day 1. If for only two days, then make those Day 1 and Day 2. Only coming for three days? Then attend Days 1-3.

Day 1:

    Attend all sessions in the Fundamentals Track

Day 2:

    Fun With Dynamic Web Sites or Creating Compelling Ads
    Writing For Search Engines or Landing Page Testing & Tuning
    Link Building Basics
    Successful Site Architecture highly recommended, otherwise, any session of interest

Day 3:

    Attend any session of interest, but only attend sessions on linking if you've gone to Link Building Basics on Day 2

Day 4:

    Measuring Success Overview or Site Clinic especially recommended

Advanced Itinerary

Experienced with search engine marketing? See the At-A-Glance chart for sessions marked as Advanced.

Organic Listings Itinerary

Are you an advanced person who is interested in sessions that deal with "organic listings," where you might be listed for free? See the At-A-Glance chart for sessions marked as Organic.

Ad Listings/Advertising & Marketing Interest Itinerary

Is your background in advertising or marketing? Do you have a budget and are used to purchasing ads? See the At-A-Glance chart for sessions marked as Ads.

Been Before Itinerary

Search Engine Strategies runs three times per year in the US so that it's easy for people in various locations to attend once per year. Nevertheless, some people attend more often than this. If you're someone who's already been to a show recently, see the At-A-Glance chart for sessions marked as New.

For more information regarding exhibit space or sponsorship opportunities contact our Sales Department by completing this form or call Frank Fazio at 203–295–0052.

For registration help or information, please email our Registration Department at or call 203–295–0050.

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