Profile

Kara Jariwala
Search Marketing Strategist, Web Marketing
Cisco Systems

As a search marketing strategist for Cisco, Kara Jariwala is responsible for securing organic listings globally in the major search engines. She works with internal clients, editors, and web masters, teaching them the art and science of search optimization.

Kara joined Cisco six years ago, where she has served in marketing and marketing communications across small business, enterprise, and vertical segments, including education and transportation. Previously, she worked in sales, marketing, and partner relations roles at various startup companies. She has spoken at Search Engine Strategies San Jose and Paris 2006 and smaller conferences including Online Marketing Summit 2007.

She earned a bachelor's degree in French from Saint Mary's College, Notre Dame, and a master's degree in political science from Western Michigan University. She also passed the French Baccaulerat in Périgueux, France. She's a politically active member in her local community.

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