Marco Loguercio
CEO
Sems
Marco Loguercio is the co-founder and chief executive officer of Sems (www.sems.it), italian's first search engine marketing only agency.
Loguercio is recognized in Italy as a pioneer in SEO, working in this field since 1996, and as a leading expert in search engine marketing. Prior to found Sems, Loguercio leaded the SEM division for important italian web and media agencies, developing and managing search marketing strategies for several top tier clients.
He is the author of two books ("Le nuove vie del marketing digitale" www.marketing-digitale.com in 2001 and "Pubblicità e marketing nei motori di ricerca" www.search-marketing.it in 2006) and several white papers.
He serves on the european working group of SEMPO, the Search Engine Marketing Professional Organization (www.sempo.org).
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