Event Hours: Conference Hours March 1: 9am - 5:15pm March 2: 9am - 7:30pm March 3: 9am - 5:15pm March 4: 9am - 3:45pm Registration Hours March 1: 7am - 5:15pm March 2: 7am - 6:30pm March 3: 7:30am - 5:15pm March 4: 7:30am - 3pm Expo Hall Hours March 2: 10am - 7pm March 3: 10am - 5pm Premier Plus Sponsors: Premier Sponsors: Media Sponsors: Analyst Sponsor: Event Public Relations: Hosted By:

5:30pm - 6:30pm

Networking Cocktail Reception Sponsored by Where: Exhibit Hall, Hilton New York When: Tuesday, March 2, 2004 Time: 5:30pm - 6:30pm

7:00pm - 9:00pm

Celebrate the possibilities. Yahoo! Search and Overture invite you to join us for an evening of food, drink and lively search conversation. (or just food and drink, if you prefer.) When: March 2nd, 2004 Time: 7-9 p.m. Where: Shelly's New York, two blocks from the Hilton     104 West 57th Street     New York, NY     Follow the signs to Yahoo! (3rd floor)     and Overture (4th floor) With the launch of its powerful new search platform, Yahoo! Search is committed to delivering the Web's most customized, innovative and compelling search experience. In combination with Overture's essential marketing services, Yahoo! is an even better place for you to reach your potential customers.

12:30pm - 4:00pm	Join Google at SES NY to Learn how to maximize your Google AdWords Campaign: Set-up a Google AdWords Campaign Review campaign research and goals Build a robust list of keywords Build Ad Groups Write better creative copy Optimizing an existing AdWords campaign Google Maximizers and Client Service Specialists will be available for one-on-one optimization assistance. Limited appointment times, so RSVP early to participate. Email events@google.com to schedule your appointment. Where: Hilton New York Towers - Holland Suite, 4th Floor When: Wednesday, March 3 Time: 12:30pm - 4:00pm
1:10pm - 1:45pm	Verizon SuperPages.com the largest online Yellow Pages Directory is proud to announce the launch of our Pay-Per-Click program. We are raising the bar by combining the value of PPC with the local targeting and purchase ready to buy users of yellow pages. Please join us to learn how our program can help you achieve the targeted results you need. Where: American Hall 2, Hilton New York When: Wednesday, March 3, 2004 Time: 1:10pm - 1:45pm
5:30pm - 6:30pm	SEMPO (Search Engine Marketing Professional Organization) is up, running and all systems are 'Go!' Please join us for complimentary cocktails at the SES New York Conference and learn about SEMPO's goal to educate the world on the value of Search Engine Marketing. Where: Murray Hill Suite - Level 2, Hilton New York When: Wednesday, March 3, 2004 Time: 5:30pm - 6:30pm Find out why 150 companies and consultants have joined SEMPO since the association launched in August 2003! Meet the Board of Directors! Learn about our charter, goals and plans for 2004. Everyone is welcome, SES attendees or not.