Memetrics provides simple, affordable, and actionable testing and optimization solutions for digital marketers. Available through licensed software or hosted toolsets, Memetrics patented xOs^® technology employs unique experimentation and modeling capabilities to optimize marketing ROI within and across multiple channels including the Internet, direct mail, print advertising, cable and digital TV, mobile devices, kiosk and call centers. For clients such as eBay, Shopzilla and ING Direct, our Nobel Prize winning Choice Modeling methodology has increased revenue, reduced customer acquisition costs and improved customer life-time value. Founded in 1999, Memetrics, LLC is a privately held profitable company with offices in San Francisco, London, Amsterdam and Sydney.