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February 15, 2001
May Fair Inter-Continental London Hotel

This is a past event.
See details on our current Search Engine Strategies events.

Moderated by Search Engine Expert: Danny Sullivan

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With millions of web surfers turning to search engines each day to find web sites, can you afford not to be found by them? Search engines can generate significant traffic for those who take the time to understand them better. At this unique one-day event, you'll learn the ins-and-outs of search engine marketing from top experts in the field.

Search Engine Strategies 2001 features presentations and panel discussions that cover all aspects of search engine-related promotion, such as:

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Back To Basics - Get up to speed with how search engines work. Even experienced marketers will find this refresher interesting.

Search Engine Friendly Design - How to build a site from the ground up that pleases both search engines and your visitors. Learn how to make the most use of your body copy and meta tags.

Smart Submitting - You can't rank well if you aren't even listed. Get tips on helping your pages make it into both crawler-based and human-powered search engines.

Dealing with Directories - Representatives from various human-powered search engines will discuss submission issues and take questions from attendees.

Meet the Search Engines - Representatives from various crawler-based search engines will take questions from attendees.

Advanced Round Tables - Pose questions to those experienced in search engine optimization and marketing about specific problems and receive feedback.

Who Should Go? What Should I Attend? What Can I Expect To Learn?
Get Answers On The Attendee FAQ!


"The sessions provided clear, road maps to search engine optimization, directions that are critical to any Internet marketer" - Anne Condon, Acsys, Inc.

"Didn't realize how little I knew! Helped to clarify complicated issues." - Mike Budiac,

Search Engine Strategies 2001 - the definitive event for understanding search engines and how to make them work for YOUR site!

For more information on any sponsorship please contact Frank Fazio, Jr. at or call USA (203) 662-2976.

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