Profile

Jeff Eisenberg
Co-Founder
Future Now, Inc.

Jeffrey Eisenberg, co-founder of Future Now, Inc. a New York City based marketing consultancy, pioneered the field of optimizing online experiences to maximize sales conversions. In 1998, while the Dot.Bombs flourished, Jeffrey & Bryan Eisenberg sounded the alarm and called for businesses to refocus on results not eyeballs. Companies such as NBC Universal, GE, Dell, Volvo CE and Overstock.com heard their message and enjoyed dramatic sales lifts as a result.

In 2004 the Eisenbergs told the world how they could increase conversion rates in their self-published book "Call To Action". They became the first authors in history to achieve New York Times, USA Today and Wall Street Journal best-seller status with virtually no bookstore distribution.

In 2006 the Eisenbergs published "Waiting For Your Cat To Bark?" which explained how to persuade customers when they ignore traditional marketing utilizing their revolutionary Persuasion Architecture™ methodology. Not only was the book a #1 Wall Street Journal, Business Week, USA Today and New York Times bestseller, but it received critical acclaim from publications like The Wall Street Journal (twice in one week), Brand Week and Advertising Age.

The Eisenbergs are frequently called upon to be featured speakers at events like Ad:tech, DMDAYS, Search Engine Strategies, Shop.org, Internet World, DMA Annual and the Electronic Retail Association.