The Premier Event for Search Engine Marketing & Optimization
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 July 10-11, 2006 • InterContinental Hotel • Miami, FL *

Event Hours:
Registration Hours
July 10: 8:00am - 6:15pm
July 11: 8:00am - 4:00pm
Conference Hours
July 10: 9:00am - 5:15pm
July 11: 9:00am - 4:15pm
Exhibit Hall Hours
July 10: 10:30am - 6:15pm
July 11: 10:30am - 1:30pm

Premier Plus Sponsors:
Premier Business Sponsor:
Yahoo! Search Marketing
Premier Sponsor:
iHispanic Marketing Group
Official News Distribution Service:
Business Wire
Media Sponsors:
Latin Vision
The Official SES Internet Radio Station:
Hosted By:
Search Engine Watch

Frank Watson
Head Search Marketing

Frank Watson has been in charge of SEM at Forex Capital Markets for over 3 years. He also oversees analytics and the FXCM's new publication division. The company spends between $4-5 million dollars a month in online advertising - a large portion of which is for PPC. Over the last two years the move to foreign language advertising has been a major play by his company and the problems of finding it, successfully adapting the advertising messages to the cultural differences and using analytics has been an adventure.

"The Spanish language market has been a profitable addition," Mr Watson said. "It was the first European language we added to our site and has proven to be the most profitable."

For more information regarding exhibit space or sponsorship opportunities contact our Sales Department by completing this form or call Frank Fazio at (203) 295-0052.

For registration help or information, please email our Registration Department at or call 203-662-2857.

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