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Search Engine Strategies 2001 - Attendee FAQ
There's a lot going on at Search Engine Strategies. To help you make the best use of your time, here are some suggested itineraries, depending on your skill level. You don't have to follow our exact routes, as your personal interests may vary.
Beginner's Itinerary
Brand new to search engine marketing? Follow the recommended sessions below, and you'll be on your way to success with search engines!
Day 1: November 14
9:15-10:45 - Back To Basics
11:15-12:00 - Designing Search Engine Friendly Sites
1:30-3:30 - Any session of interest
3:30-4:30 - Any session of interest
4:45-5:30 - Link Building or General SE Q&A;
Day 2: November 15
9:00-10:30 - Buying Your Way In, if you missed it on Day 1. Otherwise, Successful Site Architecture.
11:00-12:00 - Search Term Research or Site Clinic.
1:30-3:00 - Any session of interest
3:15-4:15 - Writing For Search Engines, if you missed it on Day 1. Otherwise, any session of interest.
Advanced Itinerary
Experienced with search engines? The sessions below may be best for you.
Day 1: November 14
9:15-10:45 - Either of the Advanced Track Sessions
11:15-12:00 - Either of the Advanced Track Sessions
1:30-3:30 - After They Arrive
3:30-4:30 - Any session of interest
4:45-5:30 - Any session of interest
Day 2: November 15
9:00-10:30 - Any session of interest
11:00-12:00 - Spam Assassins or Measuring or Search Term Research
1:30-3:00 - Coping With Dynamic Content or Measuring & Tracking Success
3:15-4:15 - Looking At Links or Cloaking & Doorways
Been Here Before Itinerary
Returning to SES? Here's a route that take you among new or improved sessions, or sessions where the content often changes.
Day 1: November 14
9:15-10:45 - Either of the Advanced Track Sessions
11:15-12:00 - Either of the Advanced Track Sessions
1:30-3:30 - After They Arrive or Meet The Search Engines
3:30-4:30 - Case Studies or Dealing With Directories
4:45-5:30 - SEO Birds Of A Feather or General SE Q&A;
Day 2: November 15
9:00-10:30 - Successful Site Architecture or Search Engines & Legal Issues
11:00-12:00 - Spam Assassins
1:30-3:00 - Coping With Dynamic Content or Measuring & Tracking Success
3:15-4:15 - Cloaking & Doorways, if you missed it on Day 1
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Testimonials
"I couldn't have spent the money better. More answers than I thought I'd get." - (David Zybert, Spider Internet)
"I have attended this convention twice, and it is the best investment I have made in online marketing." - (Jeff Schroeffel, Lazerpro D.M.G.)
"Best conference I've ever attended - content is valuable, specific, timely, & credible. I learned more in one day here than in a month of my own research!" - (Dorothy Farkas, Worldsites)
"Is it possible to learn too much? Obviously not. I thought I knew how to search - now I know how to search well." - (Leonard Sullivan, 1Call San Francisco)
"Awesome conference! The glue that holds search engine puzzle pieces together!" - (Laura Kazimier, collectiblestoday.com)
"Excellent! The best marketing tool is Search Engine Strategies!" - (Todd Sandoval, Plattform Advertising)
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Search Engine Strategies 2001 - the definitive event for understanding search engines!
For information or complete details on exhibiting or any sponsorship opportunity please contact Frank Fazio, Jr. at ffaziojr@internet.com or call (203) 662-2976.
Registration questions please contact Allison Alessio at
registration@internet.com or (203) 662-2857.
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