July 30, 2010
Advanced Connected Marketing Week and SES San Francisco blog coverage!
SEOBook Jon Glick interview
About.com Bryan's Online Business blog - Feature Interview with Jeff Hayzlett - Kodaks former Chief Marketing Officer
PPC-Advice - Connected Marketing Week: Drink from the fire hose!
Bruce Clay - Connected Marketing Week: A Marketer's Dream Festival - SEM Synergy Extras
John W. Ellis - Connected Marketing Week
i-on Interactive - Scott Brinker selected to speak at SES San Francisco
Bill Hunt Rants & Raves - Connected Marketing Week
WebGuild - Connected Marketing Week
Web Analytics World - Inspiring an Army of Bloggers at Connected Marketing Week
Web Analytics World - Interview: CNN's Sr. Director Dermot Waters on Real Time Storytelling
Marketing Pilgrim - Search Engine Strategies San Jose is no more!
Marketing-Jive - Connected Marketing Week Festival Features Education on All Aspects of the Digital Industry
TopRank - Getting Connected at SES San Francisco
Web Analytics World - 5 Min with Andrew Chang of LinkedIn - SES San Francisco Preview
About.com Bryan's Online business blog - SES San Francisco August 16-20
aimClear - Giant Monster Online Marketing Vendors List: Part 1
WiderFunnel - See Chris Goward at Connected Marketing Week San Francisco
PPC-Advice - Optimizing News for Search with Topher Kohan of CNN
Personal Life Media - Connecting Marketing Week #SF - Join Me There!
Bing - SES SF
State of Search - A cool new cooperation: State of Search becomes media partner for SES
July 28, 2010
ClickZ's Connected Marketing Week Festival Includes Training Workshops for Digital Marketers at All Levels
Featuring Full-day and Half-day Training Sessions on Email Marketing and Search Engine Marketing
New York, NY, July 27, 2010 - Incisive Media's ClickZ Connected Marketing Week, being held at the Moscone Center in San Francisco, August 16-20, 2010, includes a variety of training workshops for digital marketers at all experience levels. The interactive half-day and full-day workshops on Monday, August 16, and Friday, August 20, are taught by recognized industry experts.
"Into our five-themed days of Connected Marketing Week we've brought the digital and search marketing experts to lead a number of workshops for the attendees," said Mike Grehan, Global VP Content, SES/Search Engine Watch/ClickZ. "Whether someone is new to this world of inter-connected networks or has been at it for awhile, there will be learning opportunities for them to experience."
Email Marketers Toolkit for Success Workshop
The full-day Email Marketers Toolkit for Success workshop, offered on Monday, July 16, provides a venue for attendees to hear about the best of breed email campaigns and see how it compares to theirs. Set up as a very interactive workshop, attendees will learn how to improve their strategies, implementation and results from the experts.
For more information and to register for the full-day Email Marketers Toolkit for Success workshop and save $100, complete the registration form by July 30.
Search Engine Optimization Training Workshop
The full-day Search Engine Optimization Training workshop, presented by industry expert Bruce Clay on Monday, July 16, is appropriate for marketing and technical staffs. Participants will learn about strategy, tactics and methodology that can lead to significant increases in website traffic.
For more information and to register, visit the Search Engine Optimization workshop description.
Search Analytics Training and Workshop
The full-day Search Analytics Training and Workshop, sponsored by SES and taking place on Friday, August 20, is geared toward anyone dealing with Google analytics. Led by Matt Bailey of Site Logic, it will consist of practical information to help attendees gain the actionable information that will ensure better website results.
For more information and to register, visit the Search Analytics Training workshop description.
How to Architect a Search-Engine Friendly Website Workshop
The How to Architect a Search-Engine Friendly Website workshop, a half-day training session lead by Shari Thurow, Founder of Omni Marketing Interactive, is appropriate for new and experienced people who design and promote websites. By learning about effective architectures and navigation designs, participants will learn how to get maximum results from their websites.
For more information and to register, visit the Search-Engine Friendly Website workshop description.
Advanced Keyword Research Workshop
Led by Ron Jones, President and CEO of Symetri Internet Marketing, the half-day Advanced Keyword Research Workshop examines the theory and implementation of identifying the right keywords for successful marketing. Whether for SEO, PPC or social media campaigns, participants will see examples of how to leverage the latest keyword research tools available.
For more information and to register, visit the Advanced Keyword Research workshop description.
Connected Marketing Week
The inaugural Connected Marketing Week is a gathering of interactive marketing events aimed to educate marketers on every aspect of the digital industry. Because marketing today requires an advanced understanding of how consumers and audiences are connecting, sharing their passions and influencing others, the program for Connected Marketing Week contains presentations and panels focused on the basics, such as pay-per-click (PPC) and search engine optimization (SEO), and newly designed sessions exploring the search and social media convergence. In addition to thousands of attendees, over 100 companies will be exhibiting their latest products, services and technologies.
For more information on the festival of events during Connected Marketing Week, visit
http://www.connectedmarketingweek.com.
About ClickZ
Incisive Media's ClickZ is a unique resource for digital marketing news, information, commentary, advice, opinion and research. Other Incisive Media resources include SES, a leading global conference and training series focused on search engine marketing, and Search Engine Watch, which provides news and information about search, analysis of the search engine industry and tools for improving search marketing effectiveness.
Incisive Media is a leading global provider of specialized business news and information, in print, in person and online. The company's principal markets include financial services, legal services, commercial real estate, marketing services and risk management. Incisive Media's market-leading brands include Accountancy Age, Computing, Investment Week, Legal Week, Post, Risk and Search Engine Strategies. For more information, visit www.incisivemedia.com.
For more news and event updates visit the SES blog at: https://searchenginesstrategies.com/.
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For more information, contact:
Greg Jarboe, SEO-PR, Inc.
978-549-9537
Greg.Jarboe@SEO-PR.com
Christian Georgeou, Incisive Media
212-457-7844
Christian.Georgeou@IncisiveMedia.com
July 27, 2010
SES Chicago 2010 - Speaking Submissions Now Being Accepted
The SES Program Team is now accepting speaking proposals for SES Chicago. Please remember to fill the form out completely, including a description of what you would like to speak about. Please note that proposed sessions may be channeled into a panel format in order to give exposure and analysis of a wider variety of speakers and approaches. As always, priority consideration is given to end-users/practitioners offering hands-on/project-based knowledge, customer facing implementation experience and unique and innovative perspectives.
Timelines:
Event: October 18-22, 2010
Deadline for proposing a new session: August 20, 2010
Deadline for proposing to speak: September 10, 2010
Further info: speaking guidelines are here.
The speaker submission form is here.
Thanks in advance for your interest, and see you in Chicago!
July 13, 2010
Email Experience Council and IAB Ad Networks and Exchanges Scheduled for ClickZ's Connected Marketing Week Festival on August 18, 2010
"These forums -- "Optimize Your Email Campaigns" and "The Future of Display Advertising: Ad Networks and Exchanges" -- offer marketers the opportunity to learn first-hand from thought leaders about two very different yet equally important aspects of marketing," said Anna Maria Virzi, executive editor, ClickZ. "If you are a marketer responsible for ensuring that your email marketing campaigns are effective, you will be well served by attending the forum organized by the pros at EEC. Likewise, if you are trying to keep pace with rapid changes in media buying because of real-time bidding, demand-side platforms and more, the ad network and exchange forum will keep you current on the latest developments. It's all about optimization."
"Optimize Your Email Campaigns" Forum
EEC, the email marketing arm of the Direct Marketing Association, presents "Optimize Your Email Campaigns." The day kicks off with a keynote by digital evangelist and email Yogi Sundeep Kapur, who will talk about building customer relationships through social approaches. Throughout the day, attendees will learn from industry experts how they can optimize their email campaigns to achieve maximum ROI.
"With all organizations watching their budgets very closely these days, the importance of precisely targeting email campaigns comes front and center," said Jeanniey Mullen, founder of EEC and executive vice president and chief marketing officer for Zinio. "Partnering with ClickZ is a wonderful opportunity for us to share our organization's expertise with their large community of marketers. We're thrilled to be a part of the inaugural Connected Marketing Week festivities."
To register for the "Optimize Your Email Campaigns" forum and receive the early-bird discount, complete the registration form by July 30.
"Future of Display: Ad Networks and Exchanges" Forum
Co-programmed by the IAB Networks and Exchanges Committee, this forum features opening remarks entitled "The Future of Display Advertising" to be delivered by Jay Sears, co-Chair of the IAB Networks & Exchanges Committee and the General Manager of the ADSDAQ Exchange at ContextWeb, Inc. During the day, participants will hear the latest insights from a diverse group of presenters, including ad industry experts, banking analysts and local Bay Area media buyers.
"This is going to be a very full day where we'll be examining trends and issues, such as the IAB's new Quality Assurance Guidelines for networks and exchanges, what media buyers look for in ad networks and exchanges, the impact of demand side platforms, and what leading Wall Street analysts can tell you about the strategic direction of the online display businesses of Google, Yahoo!, Microsoft and other market leaders," said David J. Moore, co-Chair of the IAB Networks & Exchanges Committee and Chairman of 24/7 Real Media. "There is even a fun session where participants will have the opportunity to play 'The Answer Is...,' a game based on Jeopardy where digital experts compete to see who is a digital rock star."
To register for the "Future of Display: Ad Networks and Exchanges" forum and receive the early-bird discount, complete the registration form by July 30.
Connected Marketing Week
The inaugural Connected Marketing Week is a gathering of interactive marketing events aimed to educate marketers on every aspect of the digital industry. Because marketing today requires an advanced understanding of how consumers and audiences are connecting, sharing their passions and influencing others, the program for Connected Marketing Week contains presentations and panels focused on the basics, such as pay-per-click (PPC) and search engine optimization (SEO), and newly designed sessions exploring the search and social media convergence. In addition to thousands of attendees, over 100 companies will be exhibiting their latest products, services and technologies.
For more information on the festival of events during Connected Marketing Week, visit
http://www.connectedmarketingweek.com
About ClickZ
Incisive Media's ClickZ is a unique resource for digital marketing news, information, commentary, advice, opinion and research. Other Incisive Media resources include SES, a leading global conference and training series focused on search engine marketing, and Search Engine Watch, which provides news and information about search, analysis of the search engine industry and tools for improving search marketing effectiveness.
Incisive Media is a leading global provider of specialized business news and information, in print, in person and online. The company's principal markets include financial services, legal services, commercial real estate, marketing services and risk management. Incisive Media's market-leading brands include Accountancy Age, Computing,Investment
For more news and event updates visit the SES blog at: https://searchenginesstrategies.com/
###
For more information, contact:
Greg Jarboe, SEO-PR, Inc.
978-549-9537
Greg.Jarboe@SEO-PR.com
Christian Georgeou, Incisive Media
212-457-7844
Christian.Georgeou@IncisiveMedia.com
July 6, 2010
Free Half-day Blogging Forum Scheduled during ClickZ's Connected Marketing Week Festival, August 16-20, 2010
ClickZ BlogworkZ Features Discussion Panels on Trends and Strategies to Help Businesses Stay Connected
New York, NY, July 5, 2010--Incisive Media's ClickZ announced today that ClickZ BlogworkZ will take place the first afternoon of the festival of events during Connected Marketing Week at the Moscone Center in
To register for ClickZ BlogworkZ, complete the Connected Marketing Week registration form.
"Blogs have emerged as an integral part of a savvy business's marketing plan. And as the social media landscape gets more dynamic, corporate blogs must keep pace," said Anna Maria Virzi, ClickZ's executive editor.
The sessions at ClickZ BlogworkZ will provide insights into how organizations of all sizes -- from small businesses to Fortune 500 companies -- are connecting with customers and prospects alike on their blogs.
"Because businesses must have proactive content strategies that take into account customer care, social relationships, and more, it's only fitting that Connected Marketing Week will kick off with ClickZ BlogworkZ," Virzi said.
Whether a content strategist, community manager or social media director, participants of ClickZ BlogworkZ will find it easier to stay connected after hearing from panelist in three unique panels:
"Small Voices, Big Results" presents creative ideas for even small companies who want to gain visibility and build customer communities.
"Unofficial, Unauthorized: Outside, Looking in," featuring panelists who are adept at bringing an inside view to the outside, addresses the sometimes need for guarding a business reputation.
"Managing an Army of Bloggers" offers guidelines and best practices for organizations with large communities, who are blogging under one brand.
To register for ClickZ BlogworkZ, complete the Connected Marketing Week registration form.
For more information on the festival of events during Connected Marketing Week, visit
http://www.connectedmarketingweek.com
About ClickZ
Incisive Media's ClickZ is a unique resource for digital marketing
news, information, commentary, advice, opinion and research. Other Incisive Media
resources include SES, a leading global conference and training
series focused on search engine marketing,
and Search Engine Watch, which provides news and
information about search, analysis of the search engine industry and tools for
improving search marketing effectiveness.
Incisive Media is a leading global provider of specialized business news and information, in print, in person and online. The company's principal markets include financial services, legal services, commercial real estate, marketing services and risk management. Incisive Media's market-leading brands include Accountancy Age, Computing, Investment Week, Legal Week, Post, Risk, and Search Engine Strategies. For more information, visit www.incisivemedia.com.
For more news and event updates visit the SES blog at: https://searchenginesstrategies.com/
