June 12–13, 2007 • Metro Toronto Convention Centre (North Bldg.) • Toronto, Canada   
 

Profile

Lyndsay Walker
Web Analytics & SEO Coordinator
WestJet

Lyndsay joined WestJet, Canada's leading low-fare airline in February 2007. As web analytics & SEO coordinator, she is responsible for all data collection and analysis for WestJet.com and WestJetVacations.com. As part of her commitment to improve on an already successful WestJet web product, she is challenged with the project of optimizing WestJet.com and WestJetVacations.com search engine rankings, an impressive feat of search engine optimization for an e-commerce site with significantly high traffic. Lyndsay brings to WestJet a background rich in web design which began in 1997 and SEO in 2005. At that time, she worked for a Canadian Internet pharmacy, that, through her efforts, successfully achieved first-page rankings for the industry's most competitive keyphrases. She started a consulting company, Lyndseo, in 2006, dealing with small- to medium-sized businesses looking to improve organic search engine rankings and general web presence.



For more information regarding exhibit space or sponsorship opportunities contact our Sales Department by completing this form or call Frank Fazio at 203–295–0052.

For registration help or information, please email our Registration Department at registration@incisivemedia.com or call 203–295–0050.


Please Note:
Incisive Interactive Marketing LLC reserves the right to make any necessary changes to this program. Every effort will be made to keep presentations and speakers as represented. However, unforeseen circumstances may result in the substitution of a presentation topic or speaker.

Incisive Interactive Marketing LLC reserves the right to use photographs of any attendee for future promotions.

Incisive Interactive Marketing LLC assumes no liability for the acts of their suppliers nor for the safety of any participant while in transit to or from this event. The total liability during the precise hours of the meeting will be limited to a refund of the delegate fee.

Audio and/or Video Taping is prohibited without the prior permission of the organizers.


Event Information

Industry Tidbit
IAB Canada reported that spending on Canadian Paid Search increased 78% in 2006.

Who should attend?
  • Online marketers
  • Executives
  • Business owners
  • SEM/SEO professionals
  • Media planners/buyers
  • Webmasters
  • Direct marketers
  • Agency professionals
  • E-commerce managers

Organizations that have sent delegates to previous SES events:
1-800-Dentist
1800flowers.com
Adobe Systems, Inc
Alaska Tour & Travel
Allstate Insurance
Amazon.com
American Airlines
American Greetings Interactive
American Heart Association
Auto Europe
Babycenter.com
Bank Of America
Budget Truck Rental
Carfax
Cathay Pacific Airways
Charles Schwab & Co
Cingular
Circuit City
Citysearch.com
CNet Networks
Coca-Cola Enterprises
Countrywide Home Loans
Deloitte & Touche Llp
Deutsche Bank
Drugstore.com
Ebay
Edison Group
E-Loan
Eluxury
Ernst & Young
Esurance
Experian
First Franklin Financial Corp
Fujitsu America, Inc.
Goldman Sachs
H&R Block Mortgage
Hallmark Flowers
Harpercollins Publishers
Intel Corporation
JP Morgan Chase
Macy's
Mckinsey & Company
Mitsubishi International
MTV Networks
Nielsen//Netratings
Nokia
Office Depot
Oracle Corp
Overstock.com
Plantronics
Qwest Communication
Royal Bank Of Canada
Sephora
Shopzilla
Sony Pictures
Sun Microsystems
The Children's Place
The Vermont Country Store
Timberland
Toshiba
Travelocity.com
Walmart.com
Walt Disney Internet Group
Washington State University
Wells Fargo
Xerox
Zappos.Com