Conference: April 10-13, 2007 – Exhibits: April 11-12, 2007 – Hilton New York – NYC   
 

Profile

Scott Miller
CEO
Vertster

Mr. Miller is the president and founder of Vertster, a hosted application for split testing and multivariate optimization. Scott began testing "what works" for improving direct response landing page conversion in 2000. Since then, his firm has optimized thousands of landing pages and websites, generating over $103.5 million dollars in additional sales for customers such as Video Professor, Blue Lithium, Trails.com, Business and Legal Reports, Tradeking, GORE, Infopia, Disney, Marketing Experiments.com, American Bancard, Reuters, and many others.

Drawing on thousands of successful test results, Miller published a "how to" guide on Multivariate and split test optimization called "The ConversionLab.com." It is available for instant download at that URL.

Miller also brings 7 years experience in organic SEO, and is well attuned to the search industry and how it relates to conversion. Scott studied marketing communications while attending the University of Vermont.


For more information regarding exhibit space or sponsorship opportunities contact our Sales Department by completing this form or call Frank Fazio at 203–295–0052.


For registration help or information, please email our Registration Department at registration@incisivemedia.com or call 203–295–0050.


Please Note:
Incisive Interactive Marketing LLC reserves the right to make any necessary changes to this program. Every effort will be made to keep presentations and speakers as represented. However, unforeseen circumstances may result in the substitution of a presentation topic or speaker.

Incisive Interactive Marketing LLC reserves the right to use photographs of any attendee for future promotions.

Incisive Interactive Marketing LLC assumes no liability for the acts of their suppliers nor for the safety of any participant while in transit to or from this event. The total liability during the precise hours of the meeting will be limited to a refund of the delegate fee.

Audio and/or Video Taping is prohibited without the prior permission of the organizers.

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Event Information

Your Host:
Danny Sullivan

Danny Sullivan

Search Engine Strategies is chaired and programmed by the recognized authority on search and search engine marketing, Danny Sullivan. Since 1996, Danny has been helping webmasters, marketers, and everyday Web users understand how search engines work and how to profit from them.


Who should attend?
  • Online marketers
  • SEM professionals
  • Media planners and buyers
  • Webmasters
  • Direct marketers
  • Interactive agency professionals
  • E-commerce managers
  • Web business owners

Some of the organizations that have sent delegates to previous SES events:

1–800–Dentist
1800flowers.com
Adobe Systems, Inc
Alaska Tour & Travel
Allstate Insurance
Amazon.com
American Airlines
American Greetings Interactive
American Heart Association
Auto Europe
Babycenter.com
Bank Of America
Budget Truck Rental
Carfax
Cathay Pacific Airways
Charles Schwab & Co
Cingular
Circuit City
Citysearch.com
CNet Networks
Coca–Cola Enterprises
Countrywide Home Loans
Deloitte & Touche Llp
Deutsche Bank
Drugstore.com
Ebay
Edison Group
E–Loan
Eluxury
Ernst & Young
Esurance
Experian
First Franklin Financial Corp
Fujitsu America, Inc.
Goldman Sachs
H&R Block Mortgage
Hallmark Flowers
Harpercollins Publishers
Intel Corporation
JP Morgan Chase
Macy's
Mckinsey & Company
Mitsubishi International
MTV Networks
Nielsen//Netratings
Nokia
Office Depot
Oracle Corp
Overstock.com
Plantronics
Qwest Communication
Royal Bank Of Canada
Sephora
Shopzilla
Sony Pictures
Sun Microsystems
The Children's Place
The Vermont Country Store
Timberland
Toshiba
Travelocity.com
Walmart.com
Walt Disney Internet Group
Washington State University
Wells Fargo
Xerox
Zappos.Com