DCSIMG
Feburary 13–15, 2007 • ExCel London • London UK   
 

Profile

David Szetela
CEO
Clix Marketing

Online advertising expert David Szetela is Owner and CEO of Clix Marketing, one of the few agencies that specializes exclusively in pay-per-click (PPC) advertising, creating and optimizing clients' Google AdWords, Yahoo! Search Marketing and Microsoft adCenter advertising campaigns. Clix is also one of the few agencies paid according to their performance - as a percentage of profit or a commission per sales lead generated. Szetela's 25+-year career working for small magazine publishers as well as Apple Computer and Ziff-Davis Publishing has provided him deep experience in direct response marketing. He is active in the Search Engine Marketing Professional Organization (SEMPO) and is one of the authors of SEMPOs Advanced Search Advertising course. His articles on PPC advertising have been published in MediaPost, Search Engine Land, MarketingSherpa, on his company's blog, http://www.clixmarketing.com/blog, in his weekly Profitable PPC column published by Search Engine Watch, and in the SEW blog. He is a frequent speaker at Search and Advertising industry events like Search Engine Strategies, SMX, PPC Summit and MarketingSherpa Summit, and he hosts a weekly radio show called PPC Rockstars, distributed by Webmasterradio.fm and iTunes.



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Please Note:
Incisive Interactive Marketing LLC reserves the right to make any necessary changes to this program. Every effort will be made to keep presentations and speakers as represented. However, unforeseen circumstances may result in the substitution of a presentation topic or speaker.

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Audio and/or Video Taping is prohibited without the prior permission of the organizers.

Event Information

 

 

Who should attend?
  • Online marketers
  • SEM professionals
  • Media planners and buyers
  • Webmasters
  • Direct marketers
  • Interactive agency professionals
  • E-commerce managers
  • Web business owners